Streaming Options Gain Ground Among Canadian Music Listeners

The proportion of Canadians who listen to music on a streaming service grew from 32% in 2019 to 40% in 2021.

Vancouver, BC [January 19, 2021] – While radio remains the most favoured choice for Canadians who want to listen to music, streaming platforms have gained prominence across the country over the past two years, a new Research Co. poll has found.

In the online survey of a representative national sample, 66% of Canadians say they listened to music on a regular radio over the past week, down three points since a similar Research Co. poll conducted in March 2019.

Two-in-five Canadians (40%, +8 since 2019) listened to music on a streaming service over the past seven days, while three-in-ten (30%, -1) listened to music stored in a computer or a phone.

Fewer Canadians listened to music on an LP record, cassette or CD (16%, -5) or on satellite radio (12%, -3) over the past week.

“Canadians aged 55 and over prefer to listen to music on the radio (70%) than on a streaming service (28%),” says Mario Canseco, President of Research Co. “Conversely, those aged 18-to-34 are more likely to stream (64%) than to listen to the radio (53%).”

While one-in-five Canadians (20%) paid to access a music streaming service in the last month, the proportion rises to 40% among those aged 18-to-34.

Fewer Canadians paid for and downloaded a song online (11%) or bought a compact disc or LP record (10%) in the last month.

When asked if they think that, in this day and age, music creators are being fairly compensated for their work, Canadians are almost evenly split. While 40% believe they are (-11 since 2019), (41%, +8) believe they are not.

A majority of Canadians aged 18-to-34 think music creators are being fairly compensated right now (54%), compared to 42% among those aged 35 to 54 and 32% among those aged 55 and over.

Methodology:
Results are based on an online study conducted from January 9 to January 11, 2021, among 1,000 adults in Canada. The data has been statistically weighted according to Canadian census figures for age, gender and region. The margin of error – which measures sample variability – is +/- 3.1 percentage points, 19 times out of 20.

Find our data tables here and download the press release here. 

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

Three-in-Four Canadians Back Medical Assistance in Dying Rules

Almost three-in-five respondents personally think the practice should be permitted, but only under specific circumstances.

Vancouver, BC [January 15, 2021] – The regulations that allow people in Canada to seek medical assistance in dying under specific conditions are endorsed by a large majority of the country’s residents, a new Research Co. poll has found.

In the online survey of a representative national sample, 76% of Canadians support the practice under the current guidelines specified by the federal government:

  • Being eligible for health services funded by the federal government, or a province or territory (or during the applicable minimum period of residence or waiting period for eligibility).
  • Being at least 18 years old and mentally competent.
  • Having a grievous and irremediable medical condition.
  • Making a voluntary request for medical assistance in dying that is not the result of outside pressure or influence.
  • Giving informed consent to receive medical assistance in dying.

Support for the regulations to seek medical assistance in dying is high across all groups, but the measure is particularly accepted among Canadians aged 55 and over (82%).

At least four-in-five residents of Alberta (84%) and Saskatchewan and Manitoba (80%) are in favour of the current guidelines to seek medical assistance in dying, along with 79% of British Columbians, 77% of Quebecers, 74% of Ontarians and 74% of Atlantic Canadians.

When asked about their personal feelings on this issue, almost three-in-five Canadians (58%) believe medical assistance in dying should be allowed, but only under specific circumstances. 

Only one-in-five Canadians (20%) would always allow the practice regardless of who requests it, while one-in-ten (11%) would never permit it.

“Majorities of Canadians who voted for each of the three major parties in the last federal election are personally in favour of permitting medical assistance in dying under specific circumstances,” says Mario Canseco, President of Research Co. “This includes 64% of those who voted for the Liberal Party and 58% of those who voted for either the Conservative Party or the New Democratic Party (NDP).”

Just over two-in-five Canadians (43%) say they are satisfied with the regulations that are currently in place in Canada to deal with the issue of medical assistance in dying, while 26% are dissatisfied and 31% are undecided.

Methodology:
Results are based on an online study conducted from January 9 to January 11, 2021, among 1,000 adults in Canada. The data has been statistically weighted according to Canadian census figures for age, gender and region. The margin of error – which measures sample variability – is +/- 3.1 percentage points, 19 times out of 20.

Find our data tables here and download the press release here. 

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

Western Canadians Support Banning Single-Use Plastics

Majorities of residents of the four Canadian provinces say they are relying on reusable bags when shopping for groceries.

Vancouver, BC [January 12, 2021] – The federal government’s plan to curb the use of single-use plastics in Canada is supported by most residents of the four western provinces, a new Research Co. poll has found.

In the online survey of representative provincial samples, 82% of British Columbians, 78% of Manitobans, 71% of Albertans and 69% of Saskatchewanians support the proposal.

The federal plan calls for as ban on grocery checkout bags, straws, stir sticks, six-pack rings, plastic cutlery and food takeout containers made from hard-to-recycle plastics.

Support for the ban on single-use plastics is highest among British Columbians who voted for the BC Green Party in the 2020 provincial election (91%), as well as those who voted for the New Democratic Party (NDP) in the most recent provincial democratic processes held in Saskatchewan (90%) and Alberta (86%).

In British Columbia, more than three-in-four respondents to this survey (77%) say they rely on their own re-usable bag when shopping for groceries—a proportion that rises to 80% among those aged 35-to-54.

Majorities of residents of Alberta (69%), Saskatchewan (64%) and Manitoba (60%) are also using their own bags when they shop for groceries, instead of bags provided by the stores.

More than half of British Columbians (54%) say they go out of their way to recycle—such as holding on to bottles and cans until they can be placed into a proper recycling bin—“all of the time”. The proportion for this particular behaviour is slightly lower in Saskatchewan (50%), Manitoba (48%) and Alberta (46%).

One-in-four British Columbians (26%) say they limit hot water usage in their home—taking shorter showers or running the washing machine or dishwasher with full loads only—“all of the time”, compared to 19% in both Alberta and Saskatchewan and 17% in Manitoba.

Other behaviours are not as widely embraced across Western Canada. While 13% of British Columbians and 11% of Albertans say they unplug electrical devices in their home—such as TVs, computers and cell phone chargers—when they are not in use “all of the time”, only 5% of Saskatchewanians and 4% of Manitobans follow the same course of action.

Fewer than one-in-ten residents of each province say they buy biodegradable products or eat organic or home-grown foods “all of the time.”

“Western Canadians aged 55 and over are more likely to be keeping an eye on hot water usage in their homes,” says Mario Canseco, President of Research Co. “Conversely, those aged 18-to-34 have been quicker to adopt biodegradable products.”

Methodology:
Results are based on an online study conducted from January 4 to January 6, 2021, among 800 adults in British Columbia, 600 adults In Alberta, 600 adults in Saskatchewan and 600 adults in Manitoba. The data has been statistically weighted according to Canadian census figures for age, gender and region in each province. The margin of error—which measures sample variability—is +/- 3.5 percentage points for British Columbia and +/- 4.0 percentage points for Alberta, Saskatchewan and Manitoba, nineteen times out of twenty.

Find our data tables here and download the press release here. 

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

Positive Perceptions on China Plummet to New Low in Canada

Two-in-five Canadians hold favourable views on the United States, up 10 points since July 2020.

Vancouver, BC [January 8, 2021] – Just under one-in-five Canadians currently have a favourable view of the People’s Republic of China, a new Research Co. poll has found.

In the online survey of a representative national sample, only 19% of Canadians hold a positive opinion of China, down two points since a similar Research Co. poll conducted in July 2020. Seven-in-ten Canadians (70%, +3) hold negative views on this particular country.

One-in-four Atlantic Canadians (25%) have a favourable opinion of China. The rating is lower in Quebec (23%), British Columbia (20%), Saskatchewan and Manitoba (19%), Ontario (16%) and Alberta (13%).

“Canadians aged 55 and over are the least likely to currently have a positive view of China (16%)”, says Mario Canseco, President of Research Co. “The numbers are slightly higher among Canadians aged 35-to-54 (19%) and Canadians aged 18-to-34 (25%).”

At least three-in-five Canadians currently have favourable views on seven different nations: the United Kingdom (78%, +5), Italy (75%, +6), Germany (72%, +5), Japan (71%, +1), France (71%, +1), Mexico (61%, +7) and South Korea (60%, -1).

Just over two-in-five Canadians hold a positive opinion of India (44%, +7) and the United States (42%, +10).

Canadians who voted for the Liberal Party in the 2019 federal election are more likely to have a favourable view of India (54%) than those who supported the New Democratic Party (NDP) (44%) or the Conservative Party (35%).

In Canada, positive views on the United States are highest among men (47%), Albertans (54%) and those who voted for the Conservatives in the last federal ballot (61%).

Significantly fewer women (36%), Quebecers (37%) and British Columbians (36%) hold a favourable opinion on the United States, along with Canadians who voted for the Liberals (38%) or the New Democrats in 2019 (24%) 

Fewer than a third of Canadians have a positive view of five other countries: Venezuela (31%, -2), Russia (26%, =), Saudi Arabia (23%, +3), Iran (15%, -2) and North Korea (12%, -1).

Methodology:
Results are based on an online study conducted from December 14 to December 16, 2020, among 800 adults in British Columbia. The data has been statistically weighted according to Canadian census figures for age, gender and region in British Columbia. The margin of error—which measures sample variability—is +/- 3.5 percentage points, nineteen times out of twenty.

Find our data tables here and download the press release here. 

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

Views on Safety in British Columbia Unchanged Since 2019

Four-in-five residents support enacting municipal bans on handguns and military-style assault weapons.

Vancouver, BC [January 5, 2021] – The perceptions of British Columbians on the possibility of being affected by criminal activity have not gone through a significant fluctuation over the past year and a half, a new Research Co. poll has found.

In the online survey of a representative provincial sample, two thirds of British Columbians (68%) say they would feel “very safe” or “moderately safe” walking alone in their own neighbourhood after dark—unchanged since a similar Research Co. poll conducted in August 2019.

More than seven-in-ten residents of the Fraser Valley (72%) and Metro Vancouver (71%) say they would feel safe walking alone in their own neighbourhood after dark, compared to 67% in Southern BC and 56% in both Vancouver Island and Northern BC.

Just over two-in-five British Columbians (41%, +1 since August 2019) say they fear becoming victims of a crime in their community “a great deal” or “a fair amount”, while almost three-in-five (58%) do not.

British Columbians aged 18-to-34 are more likely to fear becoming victims of crime (53%) than their counterparts aged 35-to-54 (46%) and aged 55 and over (33%).

When asked about the current situation regarding crime in their community, more than a third of British Columbians blame addiction and mental health issues (45%) and gangs and the illegal drug trade (38%).

Smaller proportions of the province’s residents point the finger at poverty and inequality (26%), an inadequate court system (26%), lack of values and the improper education for youth (24%),  a bad economy and unemployment (19%), insufficient policing and a lack of resources to combat crime (16%) and immigrants and minorities (9%).

In April, 27% of British Columbians suggested that insufficient policing was one of the factors to blame for criminal activity in their community,” says Mario Canseco, President of Research Co. “In December, only 16% feel the same way.” 

Four-in-five British Columbians (80%, +1 since a similar Research Co. survey conducted in September 2018) support enacting a ban on handguns within the limits of their municipality, while a slightly higher proportion (83%, -3) would prohibit military-style assault weapons.

Methodology:
Results are based on an online study conducted from December 14 to December 16, 2020, among 800 adults in British Columbia. The data has been statistically weighted according to Canadian census figures for age, gender and region in British Columbia. The margin of error—which measures sample variability—is +/- 3.5 percentage points, nineteen times out of twenty.

Find our data tables here and download the press release here. 

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

Views on Political Correctness Are Similar in Canada and the U.S.

Majorities in the two countries agree with adding disclaimers to programs that may contain “outdated cultural depictions.”

Vancouver, BC [January 1, 2021] – Most Canadians and Americans share analogous views on “political correctness” but would stop short of modifying books or movies by removing words that are considered offensive, a new two-country Research Co. poll has found.

In the online survey of representative national samples, 50% of Canadians and 53% of Americans support the use of “political correctness” in their respective countries.

Conversely, 33% of Canadians and 32% of Americans are opposed to “political correctness.”

The term “political correctness” has been used to describe language and/or behaviour that seeks to minimize possible offenses to racial, cultural and gender identity groups, among others. 

Support for the use of “political correctness” is particularly high among Canadians and Americans aged 18-to-34 (55% and 59% respectively).

A third of Canadians (32%) and 36% of Americans say they always act “politically correct” because it’s the right thing to do—including 43% of Canadians who voted for the Liberal Party in the 2019 federal election and 45% of Democrats in the United States.

Two-in-five Canadians (40%) and 37% of Americans say they sometimes act “politically correct” because it’s the safe thing to do.

Only 11% of Canadians and 15% of Americans do not act “politically correct” because it’s the wrong thing to do—including 17% of Conservative voters in Canada and 22% of Republicans in the United States.

Significant majorities of Canadians and Americans believe three specific groups in society should act in a “politically correct” manner “always” or “most of the time”: teachers (74% in Canada and 71% in the U.S.), politicians (73% in Canada and 66% in the U.S.) and journalists (66% in Canada and 64% in the U.S.). 

Only 38% of Canadians and 35% of Americans think comedians should act in a “politically correct” manner “always” or “most of the time”.

More than three-in-five Canadians (65%) and Americans (62%) agree with adding a disclaimer to explain that programs or movies are presented “as originally created” and “may contain outdated cultural depictions.”

Canadians and Americans disagree with two other measures: printing new editions of books that remove words that may be deemed offensive to a specific race or ethnicity (61% in Canada and 59% in the U.S.) and re-dubbing movies to remove words that may be deemed offensive to a specific race or ethnicity (62% in Canada and 57% in the U.S.).

Methodology:
Results are based on online studies conducted from December 3 to December 5, 2020, among representative samples of 1,000 adults in Canada and 1,200 adults in the United States. The data has been statistically weighted according to Canadian and U.S. census figures for age, gender and region in each country. The margin of error—which measures sample variability—is +/- 3.1 percentage points for Canada and +/- 2.8 percentage points for the United States.

Find our data tables for Canada here, the data tables for the United States here and download the press release here. 

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

British Columbians Endorse Tougher Penalties for Distracted Driving

Seven-in-ten residents of the province agree with seizing the electronic devices of repeat offenders.

Vancouver, BC [December 25, 2020] – A large proportion of residents of British Columbia report seeing distracted drivers on the road, and sizeable majorities are supportive of implementing new measures to curb the illegal practice, a new Research Co. poll has found.

In the online survey of a representative provincial sample, more than half of British Columbians (55%) say they witnessed a driver talking on a hand-held cell phone or texting while driving over the past month.

Residents of Southern BC (64%) and Vancouver Island (also 64%) are more likely to have recently seen a driver texting or chatting on a cell phone, compared to 61% in both Northern BC and the Fraser Valley and 49% in Metro Vancouver.

Drivers caught emailing, texting, or using an electronic device while driving in British Columbia face a fine of $368 and four penalty points (equivalent to $252) in their insurance penalty point premium. This means a total of $620 for a first-time infraction. 

Just over half of British Columbians (52%) believe the current fine for distracted driving is “about right”, while 30% consider it “too low” and 14% deem it “too high.”

Only 18% of British Columbians aged 18-to-34 believe the current fine for distracted driving in British Columbia is “too low”, compared to 29% among those aged 35-to-54 and 38% among those aged 55 and over.

When asked about other possible penalties for drivers caught emailing, texting, or using an electronic device in British Columbia, more than half of residents (54%) agree with suspending the driver for one year.

Support is higher for two other penalties: doubling the current fine to $1,240 (59%) and seizing the electronic devices of repeat offenders (70%).

“British Columbians who voted for each of the province’s major parties in the last election are in favour of tougher legislation to curtail distracted driving,” says Mario Canseco, President of Research Co. “While 50% of BC Liberal voters endorse doubling the current fine, the proportion rises to 57% among those who voted for the BC New Democratic Party (NDP) and 66% among those who cast ballots for BC Green Party candidates.”

Methodology:
Results are based on an online study conducted from December 14 to December 16, 2020, among 800 adults in British Columbia. The data has been statistically weighted according to Canadian census figures for age, gender and region in British Columbia. The margin of error—which measures sample variability—is +/- 3.5 percentage points, nineteen times out of twenty.

Find our data tables here and download the press release here. 

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

Perceptions on the Benefits of Immigration Improve in Canada

While 54% of Canadians say immigration is having a positive effect in the country, only 43% of Americans hold the same view.

Vancouver, BC [December 22, 2020] – Canadians have developed a more positive opinion about immigration over the past two years, a new two-country Research Co. poll has found.

In the online survey of representative national samples, 54% of Canadians think immigration is having a mostly positive effect in the country, up eight points since a similar Research Co. poll conducted in January 2019.

In the United States, 43% of Americans acknowledge that immigration is having a mostly positive effect, while 36% say it is mostly negative.

Just over two-in-five Canadians (43%, +8) think the number of legal immigrants who are allowed to relocate in their country should remain the same. One third of Canadians (32, -6) believe the level of legal immigration should be reduced, while 17% (-3) want it increased.

“Majorities of Canadians who voted for the Liberal Party (51%) and the New Democratic Party (NDP) (51%) in last year’s federal election want legal immigration levels to stay as they are,” says Mario Canseco, President of Research Co. “Conversely, a majority of Conservative voters (53%) call for a decrease.”

In the United States, the number of Americans who would maintain the current levels of legal immigration is akin to Canada’s (42%), while similar proportions favour either an increase (24%) or a reduction (25%).

Three-in-four Canadians (75%, +20) think the hard work and talent of immigrants makes Canada better—including 81% of residents of British Columbia and 87% of those who voted for the federal Liberals last year.

Almost two thirds of Canadians (65%, +15) believe immigrants should only be allowed in Canada if they adopt Canadian values—including 76% of those who voted for the Conservative Party last year.

While 46% of Americans think illegal immigrants are employed in jobs that American workers do not want, 40% believe they take jobs away from American workers—a proportion that rises to 62% among Republicans.

Practically half of Americans (49%) think illegal immigrants who are currently working in the United States should be allowed to stay in the country and eventually apply for citizenship. About one-in-five  Americans (19%) would continue to allow these workers on a temporary basis and without a path to citizenship, while just under one-in-four (23%) would opt for deportation. 

Democrats are significantly more likely to support the notion of illegal immigrants eventually becoming citizens (64%) than Independents (51%) and Republicans (34%).

Methodology:
Results are based on online studies conducted from December 3 to December 5, 2020, among representative samples of 1,000 adults in Canada and 1,200 adults in the United States. The data has been statistically weighted according to Canadian and U.S. census figures for age, gender and region in each country. The margin of error—which measures sample variability—is +/- 3.1 percentage points for Canada and +/- 2.8 percentage points for the United States.

Find our data tables for Canada here, the data tables for the United States here and download the press release here. 

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

Liberals Stay Ahead in Canada as Trudeau’s Rating Improves

Health care (28%, +3) is regarded as the most important issue facing the country, followed by the economy and jobs (27%, -2).

Vancouver, BC [December 17, 2020] – The governing Liberal Party maintains the upper hand in Canada, a new Research Co. poll has found.

In the online survey of a representative national sample, 37% of decided voters would support the Liberal candidate in their riding if a federal election were held today, down one point since a similar Research Co. poll conducted in September.

The Conservative Party is second with 31% (-1), followed by the New Democratic Party (NDP) with 20% (+3), the Bloc Québécois with 7% (-1), the Green Party with 3% (=) and the People’s Party with 1% (=).

The Liberals are nine points ahead of the Conservatives among female decided voters (38% to 29%) and hold a three-point edge among male decided voters (36% to 33%).

The Conservatives are the most popular federal party in Alberta (51%) and in Manitoba and Saskatchewan (48%). The Liberals are ahead in Atlantic Canada (44%), Quebec (45%, with the Bloc at 35%) and Ontario (37%). In British Columbia, the New Democrats and the Conservatives are essentially tied (34% and 33% respectively), with the Liberals at 29%.

Health care is regarded as the most important issue facing the country by 28% of Canadians (+3), followed by the economy and jobs (27%, -2), COVID-19 (15%), housing, homelessness and poverty (9%, -3) and the environment (6%, -1).

“Concerns about health care are more prevalent among Canadians aged 35-to-54 (30%) and Canadians aged 55 and over (29%),” says Mario Canseco, President of Research Co. “Those aged 18-to-34 are more likely to be preoccupied with the economy and jobs (36%).”

The approval rating for Prime Minister and Liberal Party leader Justin Trudeau is 55%, up five points since September, while 40% of Canadians disapprove of his performance (-5).

Trudeau’s rating is highest in Atlantic Canada (60%), followed by Ontario (59%), British Columbia (58%), Quebec (55%), Manitoba and Saskatchewan (42%) and Alberta (37%).

Just over one third of Canadians (35%, +2) approve of the way Official Opposition and Conservative Party leader Erin O’Toole has handled his duties, while 38% (+4) disapprove—including 45% of Quebecers.

Almost half of Canadians (46%, +2) approve of the performance of Jagmeet Singh as leader of the NDP. The numbers are lower for Green Party leader Annamie Paul (25%) and People’s Party leader Maxime Bernier (17%, +3).

Trudeau remains ahead of all other leaders when Canadians are asked who would make the best prime minister of the country (39%, +1), followed by O’Toole (22%, -1), Singh (13%, =), Bernier (3%, +1), Bloc leader Yves-François Blanchet (2%, -1) and Paul (2%).

Methodology:
Results are based on an online study conducted from December 12 to December 14, 2020, among 1,000 adults in Canada. The data has been statistically weighted according to Canadian census figures for age, gender and region. The margin of error – which measures sample variability – is +/- 3.1 percentage points, 19 times out of 20.

Find our data tables here and download the press release here. 

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

Religious Adherence Differs Greatly in Canada and United States

A third of Canadians (32%) say they are atheist, agnostic or have no religion, compared to only 19% of Americans.

Vancouver, BC [December 15, 2020] – Residents of Canada and the United States hold dissimilar views on the importance of specific aspects of their lives, including religion, a new two-country Research Co. poll has found.

In the online survey of representative national samples, 48% of Americans say religion is “very important” to them personally. In Canada only 24% of respondents feel the same way.

“In the United States, residents aged 18-to-34 are the least likely to consider religion as a very important component of their lives (45%),” says Mario Canseco, President of Research Co. “In Canada, the number is lowest among residents aged 55 and over (22%).”

Four-in-five residents of each country are in agreement on the extreme importance of family (80% in Canada, 79% in the United States) and majorities (54% in each country) say friends are “very important.”

Americans are more likely to place three other aspects of their lives as “very important” than Canadians: country (62% to 54%), career (40% to 29%) and affluence (21% to 11%).

More than seven-in-ten Americans (73%) and a majority of Canadians (52%) describe themselves as “very spiritual” or “moderately spiritual”.

When asked to describe their religious faith, one-in-five Americans (19%) say they have no religion, are atheist or agnostic—compared to 32% of Canadians.

Quebec and Atlantic Canada have the largest proportion of residents who describe their religion as Christian (70% and 68% respectively), followed by Manitoba and Saskatchewan (62%), Alberta (54%), Ontario (51%) and British Columbia (49%).

Attendance to religious gatherings is significantly higher in the United States than in Canada. While 38% of Americans say they go to a church, temple or synagogue at least once a week, only 16% of Canadians follow the same path. 

In addition, 69% of Canadians either never attend religious services or do so only for special events such as weddings, funerals or baptisms, compared to 41% of Americans.

Two thirds of Canadians (68%) and three-in-five Americans (59%) say their preferred greeting for this season is “Merry Christmas”, while 14% of Canadians and 30% of Americans choose “Happy Holidays.”

More than a third of Canadians (37%) and almost half of Americans (48%) say they expect the holidays this year to be “more stressful than fun.” Fewer Canadians (30%) and Americans (36%) think the season will be “more fun than stressful.”

Methodology:
Results are based on online studies conducted from November 14 to November 16, 2020, among representative samples of 1,000 adults in Canada and 1,200 adults in the United States. The data has been statistically weighted according to Canadian and U.S. census figures for age, gender and region in each country. The margin of error—which measures sample variability—is +/- 3.1 percentage points for Canada and +/- 2.8 percentage points for the United States.

Find our data tables for Canada here, the data tables for the United States here and download the press release here. 

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

Many Canadians Willing to Avoid Office Life When Pandemic Ends

Four-in-five “provisional home workers” (80%)  say that working from home has been easier than they originally thought.

Vancouver, BC [December 11, 2020] – A vast majority of Canadians who are currently working from home instead of at their regular workplace say they would like to continue to explore this possibility after the COVID-19 pandemic has disappeared, a new Research Co. poll has found.

In the online survey of a representative national sample, 80% of Canadian “provisional home workers” say they hope to be able to work from home more often after the COVID-19 outbreak has passed, up 15 points since a similar Research Co. survey conducted in April.

Almost nine-in-ten Canadian “provisional home workers” (89%, +9) feel their company trusts they are carrying on with their duties from home, and 78% (+9) think their company is perfectly equipped for them to do their work from home.

Four-in-five “provisional home workers” (80%, +18) acknowledge that working from home has been easier than they originally thought—including 87% of those aged 55 and over and 83% of Quebecers.

“Back in April, the notion of working from home was definitely intimidating for some Canadians,” says Mario Canseco, President of Research Co. “Eight months later, most say they have all they need in order to fulfil their duties away from the office and acknowledge that the experience has been positive.”

Almost half of “provisional home workers” (46%, =) say they are having a difficult time working due to distractions at home.

There is a sizeable generational gap when it comes to focusing on the tasks at hand while at home. While only 25% of those aged 55 and over claim to have a tough time with distractions, the proportion rises to 45% among those aged 35-to-54 and 54% among those aged 18-to-34.

Two thirds of “provisional home workers” in Canada (68%, +1) say they miss interacting with other people at their regular office, including 73% of men, 73% of those aged 18-to-34 and 86% of British Columbians.

Almost half of “provisional home workers” (47%, +3) say they miss commuting to their regular office or workplace. Those aged 18-to-34 are more likely to yearn for their daily commute (54%) than their counterparts aged 35-to-54 (43%) and aged 55 and over (44%).

Methodology:
Results are based on an online study conducted from December 2 to December 6, 2020, among 803 Canadian adults who are currently working from home instead of at their regular office. The data has been statistically weighted according to Canadian census figures for age, gender and region. The margin of error—which measures sample variability—is +/- 3.5 percentage points, nineteen times out of twenty.

Find our data tables here and download the press release here. 

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

A Third of Americans Want to See Trump Run Again in 2024

Three-in-five (61%) believe the investigations into the outgoing president’s taxes should continue.

Vancouver, BC [December 9, 2020] – More than half of Americans would not welcome a new presidential bid by Donald Trump four years from now, a new Research Co. poll has found.

In the online survey of a representative national sample, 34% of Americans say they would like to see Trump run again for president in 2024, while 58% disagree and 8% are undecided.

The possibility of a new Trump campaign is attractive for 66% of Republicans, 24% of Independents and 10% of Democrats.

Americans who watch Fox News are significantly more likely to endorse a Trump candidacy in 2024 (55%) than those who watch a local network (26%), CNN (also 26%) or MSNBC / CNBC (13%).

Only 15% of African Americans would like to see Trump become a presidential candidate again in the next election, compared to 32% of Latino / Hispanic Americans and 37% of White Americans. 

Three-in-five Americans (61%) believe the investigations into Trump’s taxes should continue—a proportion that includes 84% of Democrats, 63% of Independents and 34% of Republicans.

Democratic nominee Joe Biden won the 2020 United States Presidential election, with more than 51% of all cast ballots and 308 votes in the Electoral College.

More than two-in-five Americans (45%) believe president-elect Biden should commit to serving only one term in office, while 38% disagree with this course of action.

Americans aged 18-to-34 are more likely to wish for Biden’s commitment to be a one-term president (52%) than those aged 35-to-54 (44%) and those aged 55 and over (42%).

Two thirds of Americans (68%) are satisfied with the way their local governments have dealt with the COVID-19 outbreak, down one point since a similar Research Co. poll conducted in October

A majority of Americans (64%, -1) are satisfied with the performance of state governments, while only 44% (-1) are content with the way the federal government has managed the pandemic.

The approval rating for Trump stands at 42% this month, down four points since a Research Co. survey conducted in early November. More than half of Americans (54%, +2) disapprove of the way the president is handling his duties.

Methodology:
Results are based on an online study conducted from December 3 to December 5, 2020, among 1,200 American adults.  The data has been statistically weighted according to U.S. census figures for age, gender and region. The margin of error—which measures sample variability—is +/- 2.8 percentage points, nineteen times out of twenty.

Find our data tables here and here and download the press release here.

Photo Credit: Samson Katt

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

Age and Gender Shape Views on Health Care in British Columbia

Almost half of the province’s residents agree with the recent court ruling on private delivery, while three-in-ten disagree.

Vancouver, BC [December 8, 2020] – The views of British Columbians on how best to manage the province’s health care system vary greatly by age and gender, a new Research Co. poll has found.

In the online survey of a representative provincial sample, 27% of British Columbians identify long waiting times as the biggest problem facing the health care system right now, down 11 points since a similar Research Co. poll conducted in August 2019.

A shortage of doctors and nurses is second on the list of concerns with 24% (+4), followed by inadequate resources and facilities (13%, -2), and bureaucracy and poor management (10%, =).

Fewer British Columbians believe the most important health care problems right now are the absence of a focus on preventive care (9%, +6), a lack of a wider range of services for patients (6%, =), vague legal rights of patients (3%, -1) and insufficient standards of hygiene (1%, unchanged).

Long waiting times is identified as the most important problem by women (30%), British Columbians aged 18-to-34 (34%) and British Columbians aged 35-to-54 (29%). Conversely, a shortage of doctors and nurses is the most prevalent concern for men (26%) and British Columbians aged 55 and over (33%).

In Metro Vancouver, one third of residents (33%) cite long waiting times as the biggest health care problem. A shortage of doctors and nurses is the top concern for respondents in Southern BC (25%), Vancouver Island (32%), the Fraser Valley (41%) and Northern BC (55%).

Almost two thirds of British Columbians (64%, +6) think there are some good things in health care in the province, but some changes are required.

Just over one-in-five British Columbians (22%, -4) believe the health care system in the province works well and only minor changes are needed to make it work better, while 11% (-1) think health care has so much wrong with it that we need to completely rebuild it.

“There are some significant gender differences when British Columbians assess the health care system,” says Mario Canseco, President of Research Co. “While 28% of men think only minor changes are needed, only 16% of women share the same point of view.”

The proportion of British Columbians who say they would be willing to pay out of their own pocket to have quicker access to medical services that currently have long waiting times fell from 45% in August 2019 to 40% this year.

In addition, only 27% of British Columbians are willing to travel to another country to have quicker access to medical services that currently have long waiting times, down 10 points since last year.

In September, a B.C. Supreme Court justice ruled that access to private health care is not a constitutional right, even if wait times for care under the public system are too long. Almost half of British Columbians (46%) agree with this decision, while 31% disagree and 23% are undecided.

Methodology:
Results are based on an online study conducted from November 25 to November 27, 2020, among 800 adults in British Columbia. The data has been statistically weighted according to Canadian census figures for age, gender and region in British Columbia. The margin of error—which measures sample variability—is +/- 3.5 percentage points, nineteen times out of twenty.

Find our data tables here and download the press release here. 

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

Opposition NDP Edges Ahead of Governing UCP in Alberta

Almost two thirds of the province’s residents (65%) oppose the introduction of a provincial sales tax (PST).

Vancouver, BC [December 7, 2020] – The New Democratic party (NDP) holds the upper hand in Alberta’s political scene, a new Research Co. poll has found.

In the online survey of a representative provincial sample, 43% of decided voters would cast a ballot for the opposition NDP if a provincial election were held today, while 40% would support the governing United Conservative Party (UCP).

The Alberta Party is third with 9%, followed by the Green Party (2%), the Liberal party (also 2%) and the Wildrose Independence Party (also 2%).

The NDP holds a 10-point lead over the UCP among female decided voters (46% to 36%), while the governing party is ahead among male voters (43% to 41%).

The UCP is the top choice for decided voters aged 55 and over (48% to 38%) while the NDP leads among those aged 18-to-34 (45% to 36%) and those aged 35-to-54 (42% to 39%).

The NDP has a sizeable lead in Edmonton (55% to 30%), while the UCP is slightly ahead in Calgary (44% to 42%) and holds a substantial advantage in the rest of the province (49% to 32%).

“The United Conservative Party is holding on to 74% of its voters from the 2019 election,” says Mario Canseco, President of Research Co. “Some former UCP voters are currently looking at supporting the New Democrats (11%), the Alberta Party (7%) and the Wildrose Independence Party (5%).”

Across the province, just over two-in-five Albertans (42%) approve of the way Premier and UCP leader Jason Kenney is handling his duties while half (50%) disapprove. Residents are split when assessing the performance of official opposition and NDP leader Rachel Notley (Approve 45%, Disapprove 46%). 

The approval ratings are significantly lower for Green Party leader Jordan Wilkie (16%), interim Wildrose Independence Party leader Paul Hinman (also 16%) and Alberta Party interim leader Jacquie Fenske (15%).

The economy and jobs is identified as the most important issue facing the province by 43% of Albertans, followed by health care (27%), government accountability (7%), COVID-19 (6%) and energy and pipelines (4%).

When asked about the possible introduction of a provincial sales tax (PST) given Alberta’s fiscal challenges, almost two thirds of residents (65%) voiced opposition to the idea, while 28% supported it.

Methodology:
Results are based on an online study conducted from December 2 to December 4, 2020, among 600 adults in Alberta. The data has been statistically weighted according to Canadian census figures for age, gender and region in Alberta. The margin of error—which measures sample variability—is +/- 4.0 percentage points, nineteen times out of twenty.

Find our data tables here and download the press release here. 

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

Canadians and Americans Would Ban “Conversion Therapy”

Two thirds of Canadians and almost three-in-five Americans are in favour of same-sex couples being allowed to legally marry.

Vancouver, BC [December 4, 2020] – Most residents of Canada and the United States are in favour of abolishing the practice of “conversion therapy”, a new two-country Research Co. poll has found.

In the online survey of representative national samples, 56% of Canadians and Americans think “conversion therapy” should be banned in their respective countries.

Proponents of “conversion therapy” believe that individuals who identify themselves as lesbian, gay, bisexual, trans, gender diverse, queer, and Two-Spirit (LGBTQ2+) can be “converted” into heterosexuals through psychological or spiritual intervention.

More than half of Canadians (55%) and more than two-in-five Americans (45%) think “conversion therapy” is impossible—a proportion that rises to 58% among Canadian women and 51% among American women.

Two thirds of Canadians (67%) think same-sex couples should continue to be allowed to legally marry, up three points since a similar Research Co. poll conducted in July 2019

Conversely, 12% of Canadians think same-sex couples should only be allowed to form civil unions and not marry, and 10% would not offer any kind of legal recognition to same-sex couples.

Support for the continued legality of same-sex marriage in Canada is highest among women (70%) and Canadians aged 55 and over (71%). 

Canadians who voted for the New Democratic Party (NDP) and the Liberal Party in the 2019 federal election are more likely to support same-sex marriage (78% and 69% respectively) than those who cast ballots for the Conservative Party (56%).

Almost three-in-five Americans (57%) believe same-sex couples should continue to be allowed to legally marry, while 17% prefer the concept of civil unions and 16% would grant no legal recognition to same-sex partnerships.

In the United States, women (59%) and Americans aged 18-to-34 (62%) are more likely to endorse same-sex marriage. Majorities of those who identify as Democrats (68%) and Independents (58%) are also in favour of  same-sex marriage, compared to just 44% of Republicans.

The proportion of Americans who would not grant any legal recognition to same-sex partnerships climbs to 26% among Americans who supported Republican candidate Donald Trump in the 2020 United States presidential election, compared to 9% among those who voted for Democratic nominee Joe Biden.

In Canada, almost two-in-five respondents (39%) think people are born as LGBTQ2+, a view shared by 35% of Americans. However, 28% of Canadians and 34% of Americans think people choose to be LGBTQ2+.

Methodology:
Results are based on online studies conducted from November 14 to November 16, 2020, among representative samples of 1,000 adults in Canada and 1,200 adults in the United States. The data has been statistically weighted according to Canadian and U.S. census figures for age, gender and region in each country. The margin of error—which measures sample variability—is +/- 3.1 percentage points for Canada and +/- 2.8 percentage points for the United States.

Find our data tables for Canada here, the data tables for the United States here and download the press release here. 

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca