By Mario Canseco

Perceptions on Healthcare Shifting Across the United States

November 5, 2026November 4, 2026By Mario Canseco

Practically two thirds of Americans—including more than three-in-five Republicans—call for a national, publicly funded system.

Vancouver, BC [November 5, 2026] – More than a third of Americans brand the country’s healthcare system as inadequate, a new Research Co. poll has found.

In the online survey of a representative national sample, 59% of Americans (-12 since a similar Research Co. poll conducted in April 2021) say America’s healthcare system currently meets their needs and the needs of their family, while 35% (+11) believe it does not.

Just under two thirds of Americans (65%, -10) are “very confident” or “moderately confident” that America’s healthcare system would be there to provide the help and assistance that they would need if they had to face an unexpected medical condition or disease.

Confidence in America’s healthcare system remains higher among men (69%, -12) than women (60%, -9).

African Americans are more likely to express confidence in the healthcare system (71%) than respondents who are Hispanic/Latino (62%) or White (61%).

Just over three-in-four Americans who watch Fox News (76%) think America’s healthcare system would be there to provide the help and assistance that they would need if they had to face an unexpected medical condition or disease. The proportions are lower among Americans who get their news from CNN (70%), MS NOW/CNBC (64%) or a local network (56%).

Almost two thirds of Americans (65%, +6) agree with the United States moving to establish a national, publicly funded healthcare system, similar to the ones that currently exist in Canada and some European countries.

Support for a publicly funded healthcare system in the United States is highest among Americans aged 18-to-34 (69%, +2), followed by those aged 35-to-54 (66%, +2) and those aged 55 and over (58%, +8).

On a regional basis, the notion of a publicly funded healthcare system is more popular in the Midwest (68%, +20), followed by the Northeast (64%, +7), the South (also 64%, +4) and the West (62%, -8).

“Almost three-in-four Democrats (73%, +1) agree with the United States establishing a healthcare systems that mirrors Canada’s,” says Mario Canseco, President of Research Co. “Majorities of Republicans (64%, +19) and Independents (61%, +1) share the same view.

More than half of Americans (57%) believe the Affordable Care Act—sometimes referred to as Obamacare—should remain place, while just under three-in-ten (27%) would like to repeal it.

While only 44% of Republicans believe the Affordable Care Act should be maintained, the proportion rises to 54% among Independents and to 78% among Democrats.

Methodology: Results are based on an online survey conducted from October 29 to October 31, 2026, among 1,001 adults in the United States. The data has been statistically weighted according to U.S. census figures for age, gender and region. The margin of error—which measures sample variability—is +/- 3.1 percentage points, nineteen times out of twenty.

Find our data tables here and here and download the press release here.

Florida Stays Red, Texas Could See Senate Swing in U.S. Election

November 2, 2026November 2, 2026By Mario Canseco

Democratic candidates are ahead of their Republican rivals in Colorado, Georgia, Illinois and New Mexico.

Vancouver, BC [November 2, 2026] – Texas could elect a Democratic Party U.S. Senator for the first time since 1988, as the Republican Party seems poised for victories in two Florida statewide elections, according to new polls conducted by Research Co.

The surveys of American likely voters in six states also show Democratic candidates in Colorado, Illinois and New Mexico with sizeable leads over their Republican rivals.

Colorado

Among decided voters in the Rocky Mountain State, incumbent U.S. Senator John Hickenlooper of the Democratic Party holds a sizeable lead over Republican Party challenger Mark Baisley (61% to 37%).

In the gubernatorial race, Democrat Phil Weisler is clearly ahead of Republican Victor Marx (57% to 41%)

Florida

In the race to take over the remainder of current Secretary of State Marco Rubio’s term in the U.S. Senate, Republican candidate Ashley Moody holds a seven-point lead over Democratic rival Angie Nixon (53% to 46%).

In the gubernatorial election, the gap is narrower, but favouring Republican candidate Byron Donalds over Democratic challenger David Jolly (51% to 47%).

Georgia

Incumbent Democratic U.S. Senator John Ossoff has a double-digit lead over Republican Mike Collins in the Peach State (55% to 45%).

The election for governor is tighter, with Democrat Keisha Bottoms holding a two-point edge over Republican Rick Jackson (51% to 49%).

Illinois

Democrat Juliana Stratton holds a double-digit lead over Republican Don Tracy (56% to 43%) in the election to the Prairie State’s U.S. Senate seat that had been kept by Dick Durbin since 1997.

In a rematch of the 2022 gubernatorial election, incumbent Democrat J. B. Pritzker is heavily favoured to win a new term in office against Republican Darren Bailey (60% to 38%).

New Mexico

Incumbent U.S. Senator Ben Ray Luján holds a sizeable advantage over Republican contender Larry E. Marker (60% to 40%) in the Land of Enchantment.

In New Mexico’s gubernatorial election, Democrat Debra Halland holds an eight-point lead over Republican Gregg Hull (54% to 46%).

Texas

Democrat James Talarico heads to Election Day with a three-point lead over Republican Ken Paxton (51% to 48%) in the Lone Star State.

In the gubernatorial election, Republican incumbent Greg Abbott—who seeks a fourth term in office—is ahead of Democratic challenger Gina Hinojosa by two points (50% to 48%).

Methodology: Results are based on online surveys conducted from October 31 to November 2, 2026, among representative samples of 450 likely voters in six American states: Colorado, Florida, Georgia, Illinois, New Mexico and Texas. The data has been statistically weighted according to U.S. census figures for age and gender in each state. The margin of error—which measures sample variability—is +/- 4.6 percentage points for each state.

Find our data tables here and download the press release here.

Democratic Candidates Hold Leads in Minnesota and Michigan

November 1, 2026November 2, 2026By Mario Canseco

The Senate race is closer in Ohio, while two incumbent governors are clearly ahead in New York and Pennsylvania.

Vancouver, BC [November 1, 2026] – The Democratic Party is favoured to hold on to its U.S. Senate seats in Minnesota and Michigan in this Tuesday’s mid-term elections, according to new polls conducted by Research Co.

The surveys of American likely voters in six states also suggest the Democratic Party candidates will win all gubernatorial races, including the incumbents running in New York and Pennsylvania.

Michigan

Democratic Party candidate Abdul El-Sayed heads to tomorrow’s election in the Great Lake State with a three-point advantage over Republican Party contender Mike Rogers among decided voters (51% to 48%).

In the gubernatorial election, Democrat Jocelyn Benson has a double digit lead over Republican John James (56% to 43%).

Minnesota

In the race for the U.S. Senate, Democrat Peggy Flanagan is ahead of Republican Michele Tafoya by five points (52% to 47%).

In the North Star State’s gubernatorial election, Democrat Amy Klobuchar has a significant lead over Republican Lisa Demuth (56% to 43%).

New York

Incumbent governor Kathy Hochul of the Democratic Party holds a 10-point advantage over Republican Party candidate Bruce Blakeman (55% to 45%).

Ohio

The race to serve the remainder of current U.S. Vice President J. D. Vance’s term in the Buckeye State is extremely close, with 49% of decided voters backing Democrat Sherrod Brown and 48% supporting Republican John Husted.

In the gubernatorial election, Amy Acton of the Democratic Party holds a seven-point lead over Vivek Ramaswamy of the Republican Party (53% to 46%).

Pennsylvania

Incumbent governor Josh Shapiro of the Democratic Party is heavily favoured to win a new term in office in the Keystone State over Republican challenger Stacy Garrity (63% to 36%).

Wisconsin

David Crowley of the Democratic Party has a six-point led on the Badger State’s gubernatorial election over Republican Tom Tiffany (53% to 47%).

Methodology: Results are based on online surveys conducted from October 30 to November 1, 2026, among representative samples of 450 likely voters in six American states: Michigan, Minnesota, New York, Ohio, Pennsylvania and Wisconsin. The data has been statistically weighted according to U.S. census figures for age and gender in each state. The margin of error—which measures sample variability—is +/- 4.6 percentage points for each state.

Find our data tables here and download the press release here.

Permanent Saturday Halloween Not Popular Among Canadians

October 29, 2026October 28, 2026By Mario Canseco

Costumes for children and adults that feature replica weapons are regarded more negatively now than two years ago.

Vancouver, BC [October 29, 2026] – The idea of always observing Halloween on a Saturday has lost support in Canada over the past two years, a new Research Co. poll has found.

In the online survey of a representative national sample, 35% of Canadians agree with moving Halloween to the last Saturday in October, down six points since a similar Research Co. poll conducted in October 2024.

More than two-in-five Canadians (44%, =) disagree with modifying Halloween’s date every year, while 20% (+5) are not sure.

Quebec is the only region of the country where more than two-in-five respondents (45%, =) favour observing Halloween on the last Saturday in October. The proportions are lower in Ontario (34%, -7), Atlantic Canada (also 34%, -6), Saskatchewan and Manitoba (also 34%, =), British Columbia (32%, -9) and Alberta (31%, -6).

More than half of Canadians think three types of children’s Halloween costumes are inappropriate: those that represent an ethnic stereotype (58%, =), those that change the colour of the wearer’s skin (55%, +2) and those that incorporate toy or replica weapons (54%, +6),

Fewer Canadians find fault with children’s Halloween costumes that refer to a culture that is not the wearer’s own (43%, +1) or that depict a social stereotype (such as a jailbird or vagabond) (42%, +1).

The results are similar when Canadians are asked about costumes that adults can wear during Halloween. At least half think the garments are inappropriate if they represent an ethnic stereotype (58%, -2), alter the adult’s skin colour (55%, +1) or incorporate toy or replica weapons (50%, +5).

Fewer Canadians question the suitability of adult costumes that refer to a culture that is not the adult’s own (49%, +3) or that represent a social stereotype (44%, +3).

There is little consensus among Canadians when pondering the appropriate age for kids to trick-or-treat by themselves. More than two-in-five (44%) think children aged 12 or 13 can trick-or-treat without adult supervision, while fewer select age 14 or older (21%) or ages 9 to 11 (19%).

When asked about the appropriate age for kids to stop trick-or-treating altogether, just under three-in-ten Canadians (29%) establish adulthood as the cutoff point. Fewer believe the correct time is when kids are aged 16 or 17 (21%) or aged 14 or 15 (22%).

As was the case two years ago, seven-in-ten Canadians (70%, =) say they enjoy pumpkin pie and majorities also like pumpkin spice flavoured cakes (60%, -7) and pumpkin spice flavoured drinks (52%, =).

Canadians remained divided in their assessment of candy corn, with 47% (=) liking the confection and 44% (-1) disliking it.

“Half of Canadians aged 55 and over (50%) express a distaste for candy corn,” says Mario Canseco, President of Research Co. “The proportions are lower among Canadians aged 35-to-54 (41%) and aged 18-to-34 (38%).”

Methodology: Results are based on an online survey conducted from October 18 to October 20, 2026, among 1,001 adults in Canada. The data has been statistically weighted according to Canadian census figures for age, gender and region in Canada. The margin of error—which measures sample variability—is plus or minus 3.1 percentage points, 19 times out of 20.

Find our data tables here and download the press release here.

How British Columbia Voted: A Provincial “Exit Poll”.

October 26, 2026October 25, 2026By Mario Canseco

BC Conservative voters welcomed Lorne Doerkson and would not have backed the party under its previous full-time leaders.

Vancouver, BC [October 26, 2026] – The snap election that very few people wanted ended with a resounding majority for the Conservative Party of British Columbia and what appears to be the lowest voter turnout in this century (48%).

A majority government became attainable for an opposition party that received about 49,000 fewer votes than two years ago, because the governing party—the BC New Democratic Party (NDP)—saw its number of total votes fall by more than 273,000.

In our “Exit Poll”, almost half of voters who took part in the provincial election (48%) tell us they decided who they would vote for before Premier and BC NDP leader David Eby triggered the election on September 22. Smaller proportions of voters settled on a candidate or party before the televised debate on October 14 (22%) or after its conclusion (19%).

More than half of BC NDP voters (56%) figured out their choice before the election was called, compared to 48% of Conservative Party of BC voters and 31% of BC Green Party voters. There was a bit of movement in the final stages of the campaign. At a time when Eby pleaded with BC Green voters to support his party and stop a BC Conservative government, almost one-in-four BC Green voters (24%) made the decision to cast their ballot for the party led by Emily Lowan.

A look at the motivations of voters shows that a party’s ideas and policies was the biggest mover (44%), followed by the party’s leader (24%), desire for change (15%), the party’s candidate in the riding (10%), desire for stability (9%) and disgust with other contending candidates (7%).

The numbers look very similar for BC Conservative and BC NDP voters on two motivators: ideas and policies (43% and 46% respectively) and the party’s leader (21% and 23% respectively). However, while 12% of BC NDP voters were primarily moved by a desire for stability, almost one-in-four BC Conservative voters (23%) focused on a desire for change. The Green Party—which reached double-digits in voting percentages—is very different. Equal proportions of its voters were motivated by the party’s ideas and policies (40%) and its leader (also 40%).

Half of voters in British Columbia (50%) describe the campaign of the Conservative Party of BC as “very positive” or “moderately positive”. This result is three points higher than the assessment of the BC NDP campaign (47%) and one point lower than the review for the BC Greens (51%).

Efforts to portray BC Conservative leader and premier-designate Lorne Doerkson as a steady and calm presence after months of mayhem certainly paid off. Only 31% of voters in British Columbia say they would have cast a ballot for the BC Conservatives under John Rustad and just 25% say they would have done the same had Kerry-Lynne Findlay remained as leader. Among voters who backed BC Conservative candidates, the proportions rise to 43% and 53% respectively. There is simply no way for the BC Conservatives to come within grasp of a majority government with these former leaders at the helm.

Across British Columbia, voters are significantly more likely to say that taxation was a “very important” issue when they decided which party to vote for (47%) than public transportation projects (29%), the Declaration on the Rights of Indigenous Peoples Act (DRIPA) (27%), automobile insurance (26%) or sexual orientation and gender identity (SOGI) in schools (25%).

Culture wars may attract views on social media, but the province’s voters who ended up supporting the BC Conservatives were not particularly amused. Fewer than three-in-ten of them say DRIPA (28%), public transportation projects (27%), automobile insurance (25%) or SOGI (24%) were “very important” as they pondered their options in this provincial election. Taxation was the undisputed main topic, at 57%. Echoing the 1992 U.S. Presidential Campaign, whose anthem “Don’t Stop” by Fleetwood Mac played during Doerkson’s final campaign appearances, this was a campaign won on the economy.

Almost half of voters across British Columbia (48%) and Metro Vancouver (49%) say they are happy with the outcome of the provincial election: a majority for the BC Conservatives. Roughly the same proportion (47%) say they would have liked to see other provincial party leaders—and not just Eby, Doerkson and Lowan—on the televised debate. What the future holds for Centre BC and OneBC, parties that managed to get 2% of the vote each running in about a third of all constituencies, remains to be seen.

As the BC NDP ponders its future, British Columbians are divided on whether it should consider a formal merger with the BC Greens into a single provincial political party: 43% agree with this idea, while 38% disagree. Among BC NDP and BC Green voters in the last election, support for a unified centre-left party reaches 66% and 60% respectively.

More than a quarter of a million BC NDP voters from 2024 evidently felt unmotivated by the campaign. The viability of a party that enters the opposition benches for the first time since 2017 hinges on reconnecting with British Columbians who may have developed an affinity in the 2020 pandemic ballot, but who were clearly dumbfounded by an election call two years ahead of schedule.

Find our data tables here.

Methodology: Results are based on an online study conducted on October 24 and October 25, 2026, among 601 British Columbia adults who voted in the 2026 provincial election. The margin of error—which measures sample variability—is +/- 4.0 percentage points, nineteen times out of twenty.

Conservatives Extend Lead Over NDP in British Columbia

October 23, 2026November 3, 2026By Mario Canseco

Almost half of likely voters (47%, +5 since mid-October) believe Lorne Doerkson is a “premier-in-waiting”.

Vancouver, BC [October 23, 2026] – The opposition Conservative Party of BC heads to tomorrow’s provincial election in British Columbia as the frontrunner, a new Research Co. poll has found.

In the online survey of a representative provincial sample, 44% of decided likely voters would back the BC Conservatives (= since a similar poll conducted in mid-October, while 40% (-2) would support the governing BC New Democratic Party (NDP).

The BC Green Party is in third place with 10% (+2), followed by OneBC with 2% (=) and Centre BC also with 2% (=). The level of undecided voters has dropped from 15% to 10%.

The BC Conservatives lead the BC New Democrats among decided voters aged 18-to-34 (43% to 34%) and aged 55 and over (48% to 41%). The two parties are tied—at 41% each—among decided voters aged 35-to-54.

The BC Conservatives hold a six-point advantage over the BC NDP among male decided voters (45% to 39%) and are three points ahead among female decided voters (43% to 40%).

The BC NDP has its best showing among decided voters on Vancouver Island (46%), while the BC Conservatives are in first place in the Fraser Valley (58%), Northern BC (51%) and Southern BC (48%). In Metro Vancouver, the BC Conservatives are four points ahead of the BC New Democrats (45% to 41%).

“In the final week of the campaign, the BC Conservatives are keeping 87% of their voters from the 2024 provincial election,” says Mario Canseco, President of Research Co. “The retention rate is lower for the BC NDP at 78% and for the BC Greens at 61%.”

Just over three-in-five Liberal voters from the 2025 Canadian federal election (61%) will vote for the BC NDP In the provincial ballot. The governing party is also backed by 80% of federal NDP voters from last year, while the BC Conservatives are supported by 84% of federal Conservative voters.

Almost nine-in-ten decided voters in British Columbia (89%) are certain of their current selection, while 11% could change their mind and choose a different party or candidate tomorrow.

Almost one-in-five BC Green decided voters (19%) could alter their vote. The proportions is significantly lower among those currently backing the BC NDP (7%) or the BC Conservatives (also 7%).

The approval rating for Premier and BC NDP leader David Eby dropped to 44% (-5). BC Conservative leader Lorne Doerkson and BC Green Party leader Emily Lowan are now ahead of Eby on this indicator (48%, +3 and 46%, +7 respectively). The numbers are lower for Centre BC leader Elenore Sturko (26%, =) and OneBC leader Dallas Brodie (25%, -1).

Two-in-five likely voters (40%) say their opinion of Eby has worsened since the start of the campaign, while 15% say it has improved. This gives Eby a momentum score of -25.

The momentum scores are negative for Brodie (-8) and Sturko (-7) as the campaign draws to a close. Lowan and Doerkson remain the only leaders with a positive momentum score (+9 and +3 respectively).

The two main party leaders are now tied when likely voters ponder who would make the “Best Premier” for British Columbia: 34% select Eby (-2) and 34% choose Doerkson (+9). Lowan is third with 11% (+4), followed by Brodie (3%, =) and Sturko (2%, -2).

Just under three-in-ten likely voters in British Columbia (28%, +3) identify the economy and jobs as the most important issue facing the province, followed by housing, poverty and homelessness (23%, =), health care (20%, -1), crime and public safety (7%, -2) and government accountability (also 7%, =).

Doerkson is regarded as the best person to handle five issues: crime and public safety (35% to 25% for Eby), managing the province’s finances (34% to 25%), government accountability (32% to 26%), creating jobs (32% to 29%) and energy (31% to 29%).

Eby is ahead of Doerkson on three issues: dealing with the federal government (33% to 29%), health care (32% to 27%) and education (31% to 27%).

The race is closer on six other issues: the economy and jobs (Doerkson 33%, Eby 31%), housing, homelessness and poverty (Eby 31%, Doerkson 29%) and seniors care (Eby 28%, Doerkson 27%).

The two main party leaders are tied on child care (25% each), dealing with municipal governments (30% each) and transportation projects (also 30% each).

Lowan is preferred on the environment (30%, with Doerkson at 22% and Eby at 19%).

Likely voters were asked if 11 character traits are embodied by three provincial party leaders in British Columbia. The results outline significant drops for Eby since a similar Research Co. survey conducted in October 2024, during the previous electoral campaign.

The best rated traits for Eby are being a good speaker and communicator (50%, -7), having a vision for the future of British Columbia (43%, -8) and understanding the problems of BC residents (41%, -9).

The proportions are lower on Eby being a strong and decisive leader (39%, -9), being in touch with the problems British Columbians face in their daily lives (39%, -8), agreeing with people on issues they care about (38%, -9), being honest and trustworthy (36%, -9), sharing people’s values (36%, -7), being patronizing (35%, +4), inspiring confidence (34%, -11) and being a good economic manager (31%, -7).

At least two-in-five likely voters in British Columbia say Doerkson has a vision for the future of the province (47%, -2 when compared to the findings for previous BC Conservative leader John Rustad in October 2024), understands the problems of BC residents (45%, -3), is a good speaker and communicator (also 45%, +3), is in touch with the problems British Columbians face in their daily lives (43%, +3), is honest and trustworthy (40%, +6) and is a strong and decisive leader (also 40%, -2).

Fewer likely voters in British Columbia think Doerkson shares their values (39%, -5), agrees with them on issues they care about (39%, +2), inspires confidence (38%, +2), is a good economic manager (also 38%, -1) and is patronizing (31%, -14).

More than a third of likely voters in British Columbia think Lowan is honest and trustworthy (38%, -4 when compared to the findings for previous BC Green leader Sonia Furstenau in October 2024), is a good speaker and communicator (37%, -7), has a vision for the future of British Columbia (36%, -5) and understands the problems of BC residents (35%, -5).

Fewer likely voters say Lowan is in touch with the problems British Columbians face in their daily lives (33%, -6), agrees with them on issues they care about (32%, -5), shares their values (30%, -6), inspires confidence (27%, -7), is a strong and decisive leader (25%, -5), is a good economic manager (20%, -4) and is patronizing (18%, -1).

Just under half likely voters in British Columbia (47%, +5) believe Doerkson is a “premier-in-waiting”. Smaller proportions of likely voters say the province needs a centre-right party to serve as an alternative to the BC NDP and the BC Conservatives (44%, +2), regard the Conservative Party of BC as a “free enterprise coalition” (40%, +3) or think it is time to bring back the BC Liberals as a provincial political party (39%, =).

Half of likely voters in British Columbia (50%, +1) say they would be “very upset” if the BC NDP forms the government after tomorrow’s election. The proportion of likely voters who would be “very upset” if the next government is assembled by the BC Conservatives ss slightly smaller (47%, -2).

Methodology: Results are based on an online survey conducted from October 21 to October 23, 2026, among 802 likely voters in British Columbia, including 722 decided voters in the 2026 provincial election. The data has been statistically weighted according to Canadian census figures for age, gender and region in British Columbia. The margin of error—which measures sample variability—is +/- 3.5 percentage points for the entire sample and +/- 3.7 percentage points for the sample of decided voters, nineteen times out of twenty.

Find our data tables here and download the press release here.

Trophy Hunting, Furriers and Rodeos Still Mostly Disliked in Canada

October 22, 2026October 21, 2026By Mario Canseco

Seven-in-ten Canadians are in favour of eating animals, and just over three-in-five approve of hunting animals for meat.

Vancouver, BC [October 22, 2026] – Fewer than a third of Canadians are supportive of three practices that involve animals, a new Research Co. poll has found.

In the online survey of a representative national sample, 16% of Canadians (+4 since a similar Research Co. poll conducted in November 2025) are in favour of hunting animals for sport or “trophy hunting”.

Only one-in-five Canadians (20%, +4) are supportive of killing animals for their fur, while three-in-ten (30%, +5) favour using animals in rodeos.

“Acceptance for trophy hunting, furriers and rodeos has increased in Canada over the past year,” says Mario Canseco, President of Research Co. “Still, majorities of Canadians remain opposed to each of them.”

There is a strong gender divide when Canadians assess trophy hunting. While 22% of men see no problem with hunting animals for sport, only 9% of women concur.

The gender gap is also sizeable on furriers (29% of Canadian men are in favour, compared to 11% of Canadian women) and rodeos (37% of Canadian men are in favour, compared to 23% of Canadian women)

On a regional basis, the use of animals in rodeos is favoured by 43% of Albertans. The proportions are decidedly lower in Saskatchewan and Manitoba (33%), British Columbia (28%), Atlantic Canada (27%), Ontario (also 27%) and Quebec (25%).

More than two-in-five Canadians (42%, +8) are in favor of keeping animals in zoos or aquariums. Canadians aged 18-to-34 are less likely to agree with this practice (37%) than their counterparts aged 55 and over (43%) and aged 35-to-54 (46%).

More than three-in-five Canadians (62%, +2) are in favor of hunting animals for meat. This practice is acceptable for sizeable proportions of Canadians of Indigenous or European descent (78% and 71% respectively) but not by majorities of those whose origins are East Asian or South Asian (48% and 43% respectively).

Seven-in-ten Canadians (70%, +1) are in favor of eating animals. This practice is endorsed by 74% of Canadians aged 55 and over, 70% of Canadians aged 35-to-54 and 66% of Canadians aged 18-to-34.

Methodology: Results are based on an online survey conducted from October 4 to October 6, 2026, among 1,001 adults in Canada. The data has been statistically weighted according to Canadian census figures for age, gender and region in Canada. The margin of error—which measures sample variability—is +/- 3.1 percentage points, nineteen times out of twenty.

Find our data tables here and download the press release here.

How Alberta Voted: A Provincial “Exit Poll”.

October 21, 2026October 20, 2026By Mario Canseco

Most Albertans—and those who voted to stay in Canada—think a new referendum on sovereignty would be unwise.

Vancouver, BC [October 21, 2026] – The result of Question 10 in the Alberta provincial referendum ended up being similar to what was projected both in August and last weekend: a 3-to-1 margin in favour of the side that wants the province to remain in Canada over the side that sought to hold a binding referendum at a later date.

In our “Exit Poll”, almost four-in-five Albertans who cast a ballot over the past few days (78%) say they are “happy” with the outcome: a clear win for “Alberta should remain a province in Canada.” A majority of referendum voters (69%) would also have been happy with a close win for “Remain”, while fewer than a third would have enthusiastically welcomed two other scenarios: a close win (30%) or a clear win (28%) for “New Referendum”.

More than three-in-five referendum voters in Alberta (64%) express full confidence in Elections Alberta to oversee the entire voting process. For those who cast a ballot to have a binding vote on independence—who were indubitably exposed to some sorely misguided social media posts before and during the democratic process—trust in Elections Alberta stands at 51%.

Almost three-in-five voters in Alberta (59%) are convinced that foreign governments attempted to influence this year’s referendum. “Remain” voters are slightly more certain when pondering these efforts (62%) than “New Referendum” supporters (56%).

More than half of Albertans describe three referendum campaigns as “very positive” or “moderately positive”: Forever Canadian (66%), Vote to Stay (60%) and Lead, Not Leave (55%). The rating is lower for the actions of the Confederacy of Treaty No. 6 First Nations (46%) and Alberta’s Voice (44%).

In stark contrast, the messaging emanating from the campaigns assembled to advocate for separation was not universally well received. The largest proportion of positive mentions is for Let’s Talk Alberta (46%), followed by Let Alberta Decide (44%), Stay Free Alberta (37%) and Take Back Alberta (31%).

In May 2025—more than a year before the referendum was held—Bloc Québécois leader Yves-François Blanchet suggested that separation for a Canadian province requires “a culture of their own”.

When asked directly is Alberta—like Quebec—has a unique culture that is different from the rest of Canada, 44% of referendum voters concur. This sentiment is more pronounced among “New Referendum” voters (75%) than “Remain” voters (33%).

In a separate question, almost two thirds of referendum voters (65%) say they are “Canadians first, Albertans second”, while just over one-in-five (22%) claim to be “Albertans first, Canadians second.” This is very different from what we found after the latest Quebec provincial election, where more than half of voters (52%) branded themselves as “Quebecers first, Canadians second.”

Our Exit Poll also found that 43% of referendum voters think the views from Albertans are different from the rest of Canada, while 27% believe Albertans have more in common with Americans than with those in other parts of Canada.

The appetite for a new vote on sovereignty—one Quebec had to wait 15 years for after its first attempt in 1980—is low. Just under three-in-ten Albertans (29%) would welcome holding another referendum on whether Alberta should remain a province in Canada in the next two to 10 years, while 58% would simply not hold a new vote on this matter.

As expected, those who voted “New Referendum” would prefer to cast a ballot again before 2036 (71%), while 75% of “Remain” supporters do not think a new democratic process related to independence is warranted.

What made this campaign different from the experience of Canadians in 1980 and 1995 in Quebec can be boiled down to two factors: experience and intellectual gravitas. Alberta’s separatist leaders were trusted by fewer than 15% of likely voters in August and October, due to a combination of rowdiness and unsophistication. The vote would have been much closer if the voices calling for sovereignty had actually governed something—anything—at some point.

Find our data tables here.

Methodology: Results are based on an online study conducted on October 19 and October 20, 2026, among 601 Alberta adults who voted in the 2026 provincial referendum. The margin of error—which measures sample variability—is +/- 4.0 percentage points, nineteen times out of twenty.

Albertans Set to Reject Binding Referendum on Independence

October 18, 2026October 18, 2026By Mario Canseco

Confidence in the leaders of the province’s separatist movement did not increase since August.

Vancouver, BC [October 18, 2026] – About three-in-four voters in Alberta will cast a ballot for the province to remain in Canada in tomorrow’s referendum, a new Research Co. poll has found.

In the online survey of a representative sample of likely voters in Alberta, 74% will support Alberta remaining a province in Canada, while fewer than one-in-four (22%) prefer to commence the legal process required under the Canadian Constitution to hold a binding provincial referendum on whether or not Alberta should separate from Canada.

More than a third of Albertans who voted for the Conservative Party in the last federal election (35%) would cast a ballot seeking a binding referendum on independence. The proportions are decidedly lower among Albertans who backed the New Democratic Party (NDP) or the Liberal Party in last year’s election (18% and 5% respectively).

Across Alberta, only 23% of likely voters in the referendum (-3 since a similar Research Co. poll conducted in August) would like to see Alberta become a country independent from Canada, while 13% (-3) support Alberta joining the United States.

“The notion of Alberta becoming an American state is more appealing for likely voters aged 18-to-34 (21%),” says Mario Canseco. President of Research Co. “Only 15% of those aged 35-to-54 and 6% of those aged 55 and over concur.”

Likely voters in Alberta were asked if they trust 15 different individuals on the issue of Alberta separating from Canada.

More than half of likely voters in Alberta say they “definitely” or “probably” trust current Canadian prime minister Mark Carney (54%, +3) and former Canadian prime minister Stephen Harper (51%, =) on the issue of Alberta separating from Canada.

More than a third of likely voters also have confidence in current federal Official Opposition leader Pierre Poilievre (44%, -3), current provincial Official Opposition leader Naheed Nenshi (43%, -3), former Alberta premier Rachel Notley (40%, =), current Alberta premier Danielle Smith (38%, +1) and former Alberta premier Jason Kenney (37%, +5).

Professional hockey player Connor McDavid continues to have a higher level of trust on this matter (29%, +3) than leader of the federal New Democratic Party (NDP) Avi Lewis (19%, -1), Progressive Tory Party of Alberta leader Peter Guthrie (15%, -2), Alberta Prosperity Project CEO Mitch Sylvestre (13%, =), Wildrose Loyalty Coalition leader Paul Hinman (12%, -1), Republican Party of Alberta leader Cameron Davies (also 12%, +2), Alberta Prosperity Project co-founder and lawyer Jeffrey Rath (also 12%, -1) and social media personality Marty Belanger (10%, -1).

The province-wide referendum scheduled for tomorrow also includes questions on immigration and constitutional issues.

Majorities of likely voters in Alberta say they will vote “Yes” on two of the five questions related to immigration:

The Government of Alberta introducing a law requiring individuals to provide proof of citizenship, such as a passport, birth certificate or citizenship card, to vote in an Alberta provincial election (Yes 56%, No 33%).
The Government of Alberta taking increased control over immigration for the purposes of decreasing immigration to more sustainable levels, prioritizing economic migration and giving Albertans first priority on new employment opportunities (Yes 56%, No 35%).

The three other questions related to immigration outline closer contests, with a significant proportion of likely voters who remain undecided or who would decline their ballot or leave their ballot blank:

The Government of Alberta charging a reasonable fee or premium to individuals with a non-permanent immigration status living in Alberta for their and their family’s use of the health care and education systems, assuming that all Canadian citizens and permanent residents continue to qualify for public health care and education as they do now (Yes 44%, No 39%, No stated choice 18%).
The Government of Alberta introducing a law mandating that only Canadian citizens, permanent residents and individuals with an Alberta-approved immigration status will be eligible for provincially-funded programs, such as health care, education and other social services (Yes 43%, No 39%, No stated choice 18%)
The Government of Alberta introducing a law requiring all individuals with a non-permanent legal immigration status to reside in Alberta for at least 12 months before qualifying for any provincially-funded social support programs, assuming that all Canadian citizens and permanent residents continue to qualify for social support programs as they do now (Yes 42%, No 42%, No stated choice 16%).

Public support is also not particularly strong on the four constitutional questions:

The Government of Alberta working with the governments of other willing provinces to amend the Canadian Constitution to have provincial governments, and not the federal government, select the justices appointed to provincial King’s Bench and Appeal courts (Yes 46%, No 36%, No stated choice 18%).
The Government of Alberta working with the governments of other willing provinces to amend the Canadian Constitution to better protect provincial rights from federal interference by giving a province’s laws dealing with provincial or shared areas of constitutional jurisdiction priority over federal laws when the province’s laws and federal laws conflict (Yes 44%, No 39%, No stated choice 18%).
The Government of Alberta working with the governments of other willing provinces to amend the Canadian Constitution to abolish the unelected federal Senate (Yes 43%, No 39%, No stated choice 18%).
The Government of Alberta working with the governments of other willing provinces to amend the Canadian Constitution to allow provinces to opt out of federal programs that intrude on provincial jurisdiction such as health care, education and social services, without a province losing any of the associated federal funding for use in its social programs (Yes 42%, No 42%, No stated choice 16%).

As was the case in August, likely voters in Alberta believe the level of participation in the referendum must be high for the results to be regarded as a true representation of the wishes of the public.

More than half of likely voters in Alberta think a turnout that ranges from 51% to 60% of registered voters (57%, -1), from 61% to 70% of registered voters (71%, -4) or of more than 70% of registered voters (79%, -1) would suffice.

Conversely, most likely voters in Alberta say participation levels ranging from 41% to 50% of registered voters (56%, +1), from 31% to 40% of registered voters (68%, -1) or fewer than 30% of registered voters (72%, =) would not be enough.

Methodology: Results are based on an online survey conducted from October 16 to October 18, 2026, among 811 likely voters in Alberta. The data has been statistically weighted according to census figures for age, gender and region in Alberta. The margin of error—which measures sample variability—is +/- 3.6 percentage points, nineteen times out of twenty.

Find our data tables here and download the press release here.

Drivers Getting Better, But Finger-Pointing Continues in Canada

October 15, 2026October 15, 2026By Mario Canseco

The most widely observed undesirable behaviour on the country’s roads is drivers not signalling before a turn.

Vancouver, BC [October 15, 2026] – The perceptions of Canadians on drivers are slightly more positive in 2026 than last year, a new Research Co. poll has found.

In the online survey of a representative national sample, just over half of Canadians (52%) say drivers in their city or town are worse now than five years ago, down four points since a similar Research Co. poll conducted in February 2025.

About a third of Canadians (34%, +1) say drivers have not changed, while just over one-in-ten (11%, +4) believe they are now better than five years ago.

In Quebec, only 40% of residents (-7) believe drivers in their city or town are worse now than five years ago. The proportions are higher in British Columbia (52%, -5), Alberta (54%, -5), Saskatchewan and Manitoba (55%, -1), Ontario (56%, -3) and Atlantic Canada (58%, -5).

“More than half of women (56%, +1) say drivers in their city or town are worse now than five years ago,” says Mario Canseco, President of Research Co. “Only 47% of men (-11) share the same opinion.”

Compared to 2025, the survey shows a lower incidence of six specific occurrences on the country’s roads over the past month.

Just over a third of Canadians (34%, -6) say they went through a close call while on a vehicle, such as having to slam the brakes or steer violently to avoid a collision. This event was more prevalent among Canadians aged 18-to-34 (39%) and British Columbians (42%).

More than a third of Canadians (36%, -6) recall a vehicle “lane tracking”, or turning right or left from an incorrect lane. Once again, British Columbia is the province where this behaviour was observed the most (44%).

Just under half of Canadians witnessed a driver not stopping before an intersection (46%, -7) or a car taking up two or more spaces in a parking lot (48%, -2).

In Alberta, more than half of respondents (55%) recall a vehicle occupying two parking spots at once.

The most common mishap on the road is still drivers not signalling before a turn (61%, -3), a behaviour recalled by more than seven-in-ten British Columbians (72%) over the past month.

By a 2-to-1 margin, Canadians are ready to point the finger at specific groups or people in their city or town who are worse drivers than others (67% to 33%).

An analysis of the verbatim responses from the 67% of Canadians (+5) who were asked specifically which groups or people in their city or town are worse drivers than others yielded these results:

More than a third (34%) focused on age (older/senior people at 18% and young/teen drivers at 16%).
Three-in-ten (30%) mentioned a driver’s origin (ethnicity/nationality/race at 17% and immigrants/newcomers at 13%).
Fewer than one-in-ten focused on gender (8%) or on behaviour/risk factors (6%).

Methodology: Results are based on an online survey conducted from September 21 to September 23, 2026, among 1,003 adults in Canada. The data has been statistically weighted according to Canadian census figures for age, gender and region in Canada. The margin of error—which measures sample variability—is +/- 3.1 percentage points, nineteen times out of twenty.

Find our data tables here and download the press release here.

Conservatives Leap Ahead of NDP in British Columbia Campaign

October 13, 2026October 13, 2026By Mario Canseco

Equal proportions of likely voters say they would be “very upset” is either of the two main parties form the next government.

Vancouver, BC [October 13, 2026] – The opposition Conservative Party of BC has a slight edge over the governing BC New Democratic Party (NDP) in the provincial snap election campaign, a new Research Co. poll has found.

In the online survey of a representative provincial sample, 44% of decided likely voters would support the BC Conservatives (+4 since a similar poll conducted in August), while 42% (-2) would cast a ballot for the BC New Democrats.

The BC Green Party is in third place with 8% (-2), followed by Centre BC with 2% (-3) and OneBC also with 2% (+1).

“At this point in the 2024 campaign, the level of undecided likely voters stood at eight per cent province-wide,” says Mario Canseco, President of Research Co. “Today, 15% of likely voters in British Columbia are undecided.”

The BC Conservatives hold a large lead over the BC NDP among decided voters aged 18-to-34 (47% to 41%, with the BC Greens at 14%) and are slightly ahead among voters aged 35-to-54 (43% to 41%). The BC New Democrats hold the upper hand among voters aged 55 and over (52% to 41%).

On a regional basis, the BC Conservatives are first in Northern BC (55% to 39%) and the Fraser Valey (49% to 43%), while the BC NDP leads on Vancouver Island (52% to 34%). The BC Conservatives are slightly ahead in Southern BC (44% to 40%) and Metro Vancouver (45% to 43%)

The BC Greens are only holding on to 51% of their voters from the 2024 election, with 25% of them going to the BC NDP, 12% to the BC Conservatives and 10% to CentreBC. The retention rate is superior for both the BC Conservatives (83%) and the BC NDP (81%).

The BC Conservatives can count on the support of 85% of decided voters who cast ballots for Conservative candidates in the 2025 federal election. The BC NDP is being backed by 78% of federal NDP and 71% of federal Liberal voters from last year.

Just over four-in-five decided voters in British Columbia (81%) say they are certain of their choice, while 19% could change their mind between now and election day.

The proportion of possible “vote switchers” stands at 15% among BC Conservative decided voters and 17% among BC NDP decided voters, but rises to 29% among BC Green decided voters.

The approval rating for Premier and BC NDP leader David Eby remains at 49% (=). BC Conservative leader Lorne Doerkson debuts at 45%, 11 points higher than the last number posted by previous leader Kerry-Lynne Findlay in August.

The approval ratings are lower for BC Green Party leader Emily Lowan (39%, +4), new Centre BC leader Elenore Sturko (26%) and OneBC leader Dallas Brodie (also 26%, +8).

Doerkson and Lowan are the only leaders with a positive momentum score by the mid-way of the campaign (+2 and +1 respectively). Just under one-in-four likely voters (23%) say their opinion of the BC Conservative leader has improved since the start of the campaign, while just over one-in-five (21%) say it has worsened.

The momentum scores are currently negative for Sturko (-10), Brodie (also -10) and Eby (-19, with 36% saying their opinion of him has worsened).

More than a third of likely voters (36%) think Eby would make the Best Premier out of the five party leaders. Doerkson is second on this question (25%), followed by Lowan (7%), Brodie (4%) and Sturko (also 4%).

One-in-four British Columbians (25%, +1) name the economy and jobs as the most important issue facing the province, followed by housing, poverty and homelessness (23%, -6), health care (21%, =), crime and public safety (9%, +1) and government accountability (7%, +4).

Likely voters prefer Eby to Doerksen to manage 11 issues: dealing with the federal government (33% to 23%), health care (32% to 24%), education (31% to 23%), the economy and jobs (31% to 27%), housing, poverty and homelessness (30% to 24%), government accountability (28% to 23%), dealing with municipal governments (28% to 24%), creating jobs (30% to 26%), transportation projects (29% to 23%), seniors care (28% to 22%) and child care (26% to 19%).

The two main party leaders are tied on managing the province’s finances (27% each), while Doerkson is ahead on crime and public safety (28% to 26%) and trails Eby by one point on energy (28% to 29%). Eby is tied with Lowan on the environment (24% each, with Doerkson at 18%).

More than three-in-five likely voters in British Columbia (64%) say they are happy that Kerry-Lynne Findlay is no longer the leader of the Conservative Party of BC. This includes majorities of likely voters who supported the BC NDP (76%), the BC Conservatives (60%) and the BC Greens (58%) in 2024.

More than two-in-five likely voters (42%) say Doerkson is a premier-in-waiting. Fewer British Columbians expressed the same feelings for John Rustad in March 2025 (34%) or for Findlay in June 2026 (30%).

More than a third of likely voters in British Columbia (37%, +4 since June) think the Conservative Party of BC is a “free enterprise coalition”, while almost two-in-five (39%, -2) believe it is time to bring back the BC Liberals as a provincial political party.

Half of likely voters (50%) think the Conservative Party of BC is more “right wing” now that it was two years ago under John Rustad, while 42% (-5) believe British Columbia needs a centre-right party to serve as an alternative to the BC NDP and the BC Conservatives.

Three-in-five likely voters (60%)—and 66% of both BC NDP and BC Conservative voters in 2024—say they are unhappy that we are having an early provincial election.

Almost half of likely voters (46%) acknowledge feeling confused with the municipal elections and a provincial election taking place in the same month.

Equal proportions of likely voters say they would be “very upset” if the BC NDP (49%) or the BC Conservatives (also 49%) form the government after this month’s provincial election.

A televised debate featuring Eby, Doerkson and Lowan will take place this week.

Just over two-in-five likely voters (41%) support including the leaders of both CentreBC and OneBC in the televised debate, even though they are not running candidates in more than half of the province’s constituencies.

Fewer likely voters would like to see the leaders of five other parties in the televised debates: the BC Libertarian Party (25%), the Christian Heritage Party of BC (24%), the CanWest Party (23%), the Freedom Party (21%) and the Communist Party of BC (also 21%).

Methodology: Results are based on an online survey conducted from October 9 to October 11, 2026, among 808 likely voters in British Columbia, including 687 decided voters in the 2026 provincial election. The data has been statistically weighted according to Canadian census figures for age, gender and region in British Columbia. The margin of error—which measures sample variability—is +/- 3.5 percentage points for the entire sample and +/- 3.7 percentage points for the sample of decided voters, nineteen times out of twenty.

Find our data tables here and download the press release here.

Most Canadians Would Welcome a UK-Style Smoking Ban

October 9, 2026October 9, 2026By Mario Canseco

The decision to print warning labels on individual cigarettes is endorsed by more than seven-in-ten Canadians.

Vancouver, BC [October 9, 2026] – As the United Kingdom prepares to implement its Generational Smoking Ban in 2027, Canadians maintain a favourable opinion on the legislation and would like to implement it in Canada, a new Research Co. poll has found.

The Government of the United Kingdom has ratified legislation related to the sale of cigarettes. Under the new law, the legal age to purchase cigarettes in the United Kingdom—currently set at 18 years—will increase by one year every year. In essence, people born in or after 2009 will never be allowed to purchase cigarettes.

In the online survey of a representative national sample, two thirds of Canadians (66%, +1 since a similar Research Co. poll conducted in April 2024) hold a positive opinion of the UK’s legislation, while 21% (=) have negative views.

When asked if Canada should consider a law similar to the one ratified in the United Kingdom (that is, increase the legal age to purchase cigarettes every year so that people born in or after 2009 are never allowed to purchase cigarettes), just over three-in-five Canadians (61%, -2) believe this should be the case, while one-in-four (25%, =) are opposed and 14% (-1) are undecided.

“Support for a Generational Smoking Ban in Canada is highest among Canadians aged 18-to-34 (65%),” says Mario Canseco, President of Research Co. “Majorities of Canadians aged 35-to-54 (59%) and aged 55 and over (58%) also endorse the legislation.”

On a regional basis, more than seven-in-ten British Columbians (73%) think Canada should emulate the legislation that will be implemented in the United Kingdom. Support is lower, but still in majority territory, in Quebec (63%), Saskatchewan and Manitoba (60%), Ontario (59%), Alberta (54%) and Atlantic Canada (also 54%).

Only 50% of Conservative Party voters in the 2025 federal election are in favour of a Generational Smoking Ban in Canada. The proportions are higher among Canadians who supported the New Democratic Party (NDP) (65%) or the Liberal Party (70%) last year.

Just over half of Canadians who smoked tobacco in any form over the past year (52%) are also in favour of Canada enacting legislation similar to the British one, along with more than three-in-five non-smokers (63%).

In 2024, Canada became the first country to mandate printed warning labels on individual cigarettes sold in the country. More than seven-in-ten Canadians (71%, +3) believe the federal government made the correct decision with this mandate, while 17% (-3) disagree and 12% (+1) are undecided.

Over the course of the past year, fewer than one-in-five Canadians smoked marijuana (18%, -1), consumed marijuana in a non-smoking form (edibles) (17%, +2), used an electronic cigarette or e-cigarette (vaping) (16%, =) or consumed tobacco in a non-smoking form (chewable tobacco) (7%, +3).

As was the case in 2024, just over one-in-five Canadians (21%, =) smoked tobacco in any form (cigarette, cigar, pipe) in the last 12 months.

This year, the lowest proportion of tobacco smokers is observed in British Columbia (19%, +1), Saskatchewan and Manitoba (also 19%, +3) and Alberta (also 19%, -10). The proportions are slightly higher in Atlantic Canada (21%, +4), Quebec (22%, -4) and Ontario (also 22%, +4).

Canadians aged 18-to-34 are more likely to have smoked tobacco in the past year (25%, +5) than their counterparts aged 35-to-54 (22%, =) and aged 55 and over (16%, -5).

The incidence of vaping remains markedly higher among Canadians aged 18-to-34 (27%, =) than among those aged 35-to-54 (19%, +3) and those aged 55 and over (5%, =).

Find our data tables here and download the press release here.

High Support for Capped Child Care Fees in British Columbia

October 8, 2026October 21, 2026By Mario Canseco

Almost seven-in-ten respondents want action to provide universal school-age child care in the province’s elementary schools.

Vancouver, BC [October 8, 2026] – Most British Columbians want to follow the standard set by other Canadian provinces and territories on child care fees, a new Research Co. poll conducted for the Coalition of Child Care Advocates of BC has found.

In the online survey of a representative provincial sample, more than two thirds of British Columbians (68%) think the next provincial government should make sure all families have access to low capped child care fees, like $10 per day.

Across Canada, child care fees in nine provinces and territories are now capped at a low amount for all families (ranging from $10/day to $22/day). In British Columbia, only 10% of licensed child care is capped at $10 per day, with some families still paying up to $100/day.

More than half of British Columbians (51%) think $10 a day child care would make a “major difference” for families with young children, while 22% believe it would make a “minor difference”.

“British Columbians are still saying that quality, affordable child care is what they want government to deliver,” says Sharon Gregson, provincial spokesperson for the $10aDay Child Care campaign. “It’s good for children, families, women’s equality and our economy.”

More than a third of British Columbians (37%) say they are more likely to vote for candidates who support quality, universal child care with low capped fees—such as $10 per day—in the provincial election scheduled for October 24.

Almost three-in-four British Columbians (73%) are in favour of the next provincial government investing more in child care, ensuring space for all families who need it.

Right now, Early Childhood Educators—who are mostly women—earn $10 per hour less than similarly educated men across British Columbia’s broader labour market. Three-in-four British Columbians (75%) think the next provincial government should close this gender pay gap.

“Sizeable majorities of British Columbians who voted for the New Democratic Party (NDP) (83%) or the BC Green Party (78%) in the 2024 provincial election call for a fair province-wide wage grid for all Early Childhood Educators,” says Mario Canseco, President of Research Co. “Two thirds of Conservative Party of BC voters in the last election (66%) share this view.”

Almost seven-in-ten British Columbians are also supportive of two other ideas: the next provincial government in British Columbia giving school districts the mandate and resources to provide universal school-age child care in the province’s elementary schools (69%) and the next provincial government making sure child care expansion is formally planned like is done for K-12 schools (also 69%).

Methodology: Results are based on an online study conducted from October 3 to October 6, 2026, among 805 adults in British Columbia. The data has been statistically weighted according to Canadian census figures for age, gender and region in British Columbia. The margin of error—which measures sample variability—is +/- 3.5 percentage points, nineteen times out of twenty.

Find our data tables here and download the press release here.

How Quebec Voted: A Provincial “Exit Poll”

October 6, 2026October 20, 2026By Mario Canseco

A sovereigntist party emerges victorious, but voters are not overwhelmingly embracing the idea of becoming an independent nation.

Vancouver, BC [October 6, 2026] – In the mid-way point of the provincial election campaign in Quebec, the governing Coalition Avenir Québec (CAQ) seemed ready to re-assemble supporters after the televised debates, as one of three parties—along with the Liberal Party of Quebec and the Conservative Party of Quebec—trying to wrestle first place from the sovereigntist Parti Québécois (PQ).

In the final week, support for the CAQ fell to fourth place, just above Québec solidaire (QS), and the possibility of a new party taking over the provincial government became clearer.

The CAQ—which dominated in 2018 and 2022 under leader François Legault—was unable to win a third consecutive election. When we asked voters in Quebec about six possible outcomes for the 2026 provincial election, the ones that provoked the least happiness where a CAQ majority (25%) and a CAQ minority (28%). Fewer than two-in-five voters welcomed the Liberal Party of Quebec assembling minority (37%) or majority (38%) governments. The rating was higher for a PQ majority (40%) or a PQ minority (45%).

Almost half of Quebecers (47%, +13 compared to the 2022 “Exit Poll”) say the most important factor in their support this year was the party’s ideas and policies, with the party’s leader a distant second consideration (27%, -8). This question outlines some key differences. CAQ voters—just like they did in the previous election—were more likely to gravitate towards the leader (48%), while PQ voters were primarily guided by ideas and policies (53%).

Half of Quebec voters (50%) think the PQ campaign was “positive” while 38% consider it “negative”. A favourable campaign assessment is lower for the Liberals (47%), the Conservatives (44%) and Québec solidaire (43%). The CAQ—which spent ample time discussing the province’s relationship with the United States and hinted at foreign interference in the electoral process—checks in at a paltry 31%, with 57% of voters thinking its campaign was “negative”.

Once again, about half of Quebecers (49%, =) admit to having voted strategically, or supporting the candidate in their riding who had the best chance of defeating a party they disliked, even if the candidate they voted for was not their first preference. This course of action was particularly popular with voters aged 18-to-34 (61%) and more likely to have moved English speakers (58%) than French speakers (47%).

The “Exit Poll” shows that this was a campaign about change, but devoid of a significant increase in the overall appetite for sovereignty. We still see voters people identifying themselves as “Quebecers first, Canadians second” (52%, =) than as “Canadians first, Quebecers second” (44%, =). More than two thirds (68%) really think the views of Quebecers are different from the rest of Canada.

Just over two-in-five voters in the 2026 provincial election (42%) think Quebecers have more in common with the people of France than with those in other parts of Canada. However, only 35% believe Quebec would be better off as its own country (56% disagree). When asked directly what they would choose if a new referendum on sovereignty were held today, only 27% would cast a ballot for Quebec to become a nation independent from Canada, while 58% would stay put.

In the end, the efforts of CAQ leader Christine Fréchette to turn the election into a referendum on which leader is best to manage Donald Trump were misguided. The incoming PQ government now faces the task of connecting with a population that remains concerned primarily about health care, housing, and jobs.

Sizeable proportions of Quebec voters think it is important for the new provincial government to have good relationships with Mark Carney and the federal government (88%) and with Doug Ford and the Ontario government (84%). More than three-in-five (61%) also say it is important to take steps to abolish the office of the lieutenant-governor and cancel its funding—a pledge made by PQ leader and incoming premier Paul St-Pierre Plamondon that zeroes in on the traditionally low level of adherence to the monarchy that Quebecers have outlined in national surveys.

The lowest item on this question is establishing a timeframe for a new referendum on sovereignty. This idea is regarded as “very important” or “moderately important” by 36% of voters in Quebec—and rising to 63% among those who backed the PQ. Plamondon will need to balance the current wishes of his base with a government that establishes a contrast with the final months of Fréchette’s tenure.

Find our data tables here.

Methodology: Results are based on an online survey conducted on October 4 and October 5, 2026, among 500 Quebec adults who voted in the 2026 provincial election. The margin of error—which measures sample variability—is +/- 4.4 percentage points, nineteen times out of twenty.

CAQ Provincial Government Poised to End After Quebec Election

October 4, 2026October 6, 2026By Mario Canseco

Since mid-September, support has dropped markedly for both the governing party and leader Christine Fréchette.

Vancouver, BC [October 4, 2026] – The Parti Québécois (PQ) heads to tomorrow’s provincial election in Quebec as the frontrunner, a new Research Co. poll has found.

In the online survey of a representative sample of Quebecers, 31% of decided voters would vote for the PQ candidate in their constituency or have already done so in the advance polls, up three points since a similar Research Co. poll conducted in mid-September.

The Liberal Party of Quebec is second with 25% (+3), followed by the Conservative Party of Quebec with 20% (+4), the governing Coalition Avenir Québec (CAQ) with 13% (-10) and Québec solidaire with 10% (=).

The Liberals are ahead of the PQ in the Montreal Metropolitan Area (34% to 27%), while the Conservatives are leading the PQ in Quebec City (36% to 31%). The PQ holds the upper hand in the rest of the province (35%).

“Quebec’s oldest voters are abandoning the CAQ,” says Mario Canseco, President of Research Co. “The proportion of voters aged 55 and over who plan to vote for the governing party fell from 36% in mid-September to 21% in early October.”

The approval rating for Premier and Coalition Avenir Québec leader Christine Fréchette dropped to 30% (-14). There is improvement in the final stages of the campaign for Liberal leader Charles Millard (41%, +4), Québec solidaire co-spokesperson Ruba Ghazal (40%, +6) and Conservative leader Éric Duhaime (39%, +8). The numbers did not change for PQ leader Paul St-Pierre Plamondon (45%, =).

Just over one-in-four likely voters in Quebec (26%, +5) think Plamondon would make the best Premier of Quebec out of the five party leaders. The rating is lower for Millard (19%, +8), Duhaime (15%, +4), Fréchette (14%, -11) and Ghazal (8%, +1).

Fréchette posts a momentum score of -39, with almost half of likely voters (47%) saying their opinion of her has worsened since the start of the campaign. The results are better for Plamondon (-10), Duhaime (-5), Milliard (-3) and Ghazal (+2).

Three-in-ten likely voters in Quebec (30%, +2) say health care is the most important issue facing the province, followed by housing, poverty and homelessness (22%, -6), the economy and jobs (20%, +3), education (5%, +2), government accountability (4%, -1) and the environment (also 4%, +1).

When asked which of the five party leaders is best suited to manage specific issues, Plamondon holds the upper hand on national unity and separation (30%), government accountability (25%), health care (21%) and education (also 21%).

The races are closer on five other issues, including the environment (Plamondon 19%, Ghazal 19%), housing, poverty and homelessness (Plamondon 19%, Ghazal 19%), the economy and jobs (Plamondon 22%, Milliard 21%), crime and public safety (Plamondon 20%, Duhaime18%) and energy and pipelines (Duhaime, Plamondon and Milliard all tied with 18%).

Methodology: Results are based on an online survey conducted from October 2 to October 4, 2026, among 708 likely voters in Quebec, including 658 decided voters in the 2026 provincial election. The margin of error—which measures sample variability—is +/- 3.7 percentage points for the entire sample and +/- 3.9 percentage points for the sample of decided voters, nineteen times out of twenty.

Find our data tables here and download the press release here.

Canadians Keep Avoiding U.S. Goods as Dispute Intensifies

October 1, 2026October 1, 2026By Mario Canseco

Almost two thirds of Canadians approve of the way Prime Minister Mark Carney has dealt with the tariffs.

Vancouver, BC [October 1, 2026] – The proportion of Canadians who are actively shunning American products has increased slightly since the start of the summer. a new Research Co. poll has found.

In the online survey of a representative national sample, 58% of Canadians say they are avoiding goods originated from the United States, if a non-American alternative is available, up three points since a similar Research Co. poll conducted in June.

“Active evasion of American products in Canada is highest among Canadians aged 55 and over (70%),” says Mario Canseco, President of Research Co. “Fewer Canadians aged 35-to-54 (54%) and aged 18-to-34 (50%) are taking the same course of action.”

More than seven-in-ten Canadians who voted for the Liberal Party (71%) or the New Democratic Party (NDP) (76%) in last year’s federal election are eschewing American goods. The proportion drops to 46% among Canadians who cast ballots for Conservative Party candidates in 2025.

A third of Canadians (33%, +6) say they are avoiding American restaurant franchises in Canada, while just under three-in-ten have cancelled a planned trip to the United States (29%, -3) or avoided American entertainment options (28%, +3).

Three-in-four Canadians (75%, +7) are following news related to the tariffs dispute with the United States “very closely” or “moderately closely”.

Despite the increase in attention to the issue, there is little change in the expectations of Canadians. About two-in-five (38%, +1) expect the tariffs on Canadian products to be expanded by the U.S. government in the next six months, while just over three-in-ten (31%, =) think the tariffs will be rescinded.

As was the case in June, more than four-in-five Canadians (82%, =) consider the American tariffs as a threat to Canada, while 43% (-7) deem the United States as a military threat to Canada right now.

Almost two thirds of Canadians (65%, +5) approve of the way Prime Minister Mark Carney has dealt with the tariffs, while just over two-in-five (41%, +1) feel the same way about Conservative Party leader Pierre Poilievre.

Fewer than two-in-five Canadians (39%, -3) believe a Conservative federal government would be better positioned right now to manage the dispute over tariffs with the United States, while almost half (47%, =) disagree with this view.

Just over half of Canadians (51%, +5) approve of the way their premier has handled the dispute over tariffs. Among the four most populous provinces, satisfaction is highest in British Columbia (56%, +5), followed by Ontario (54%, +3), Quebec (50%, +5) and Alberta (32%, -4).

Just over a third of Canadians (35%, +2) approve of the way the Official Opposition leader in their province is dealing with the tariffs implemented by the United States. The highest numbers are observed in Ontario (39%, +1), followed by Quebec (34%, -3), Alberta (32%, +8) and British Columbia (31%, +6).

Just over three-in-five Canadians (61%, +2) say it is time consider enhancing trade with China and larger proportions feel the same way about commerce with Mexico (75%, +1), Japan (76%, +5), Australia and New Zealand (77%, +3), the United Kingdom (also 77%, +1) and the European Union (EU) (also 77%, +1).

More than half of Canadians (53%, +3) would seriously consider initiating a formal process for Canada to join the EU. Support for this new relationship with the continental block reaches 64% among Liberal voters and 60% among NDP voters, but only 42% among Conservative voters.

The appetite for seriously pondering a formal process for Canada to become an American state remains stagnant (20%, =).

A majority of Canadians (55%, -4) believe Canada should consider requesting an independent dispute settlement panel under the terms of the Canada–United States–Mexico Agreement (CUSMA).

Find our data tables here and download the press release here.

Perceptions on Artificial Intelligence Sour Across Canada

September 24, 2026September 23, 2026By Mario Canseco

More than seven-in-ten Canadians call for either a slowdown (51%) or the abandonment (18%) of the technology.

Vancouver, BC [September 24, 2026] – Negative views on artificial intelligence (AI) have increased in Canada in the past year, a new Research Co. poll has found.

In the online survey of a representative national sample, three-in-five Canadians (60%, up 10 points since a similar Research Co. poll conducted in July 2025) think AI is a threat to humanity, while fewer than one third (31%, -6) consider it an opportunity.

As was the case last year, Canadians aged 35-to-54 are the least likely to regard AI as a threat (44%, -2) compared to their counterparts aged 18-to-34 (60%, +7) and aged 55 and over (63%, +12).

Just over half of Canadians (51%, +2) would like to slow down the development of AI, while one-in-five (20%, -4) believe the technology should continue to be developed as quickly as possible. The proportion of Canadians who would prefer to abandon the development of AI altogether grew from 13% in 2025 to 18% this year.

More than three-in-five Canadians (63%, +7) have followed news stories about AI “very closely” or “moderately closely” over the past 12 months—including 70% of Canadians aged 18-to-34, 70% of Quebecers and 74% of Canadians in the highest household income bracket.

More than four-in-five Canadians are worried about AI leading to less intelligent students at schools of universities (82%, +3) and AI taking over jobs currently performed by humans (also 82%, +3), while just under three-in-four are concerned about AI causing an event that leads to the loss of human life (74%, +3).

The level of concern is also high on other questions. Just over four-in-five Canadians are worried about AI confusing people about the position of political candidates through “deep fake” videos (82%), AI taking over their own identity through “deep fake” videos (81%) and the cost and energy demands of Artificial Intelligence (AI) data centres (specialized large-scale warehouse facilities equipped with advanced graphic processors designed to train and run AI models) (also 81%).

More than seven-in-ten Canadians are also concerned about AI scraping websites and datasets to extract information and photos (78%) and AI bots removing funds from their bank account (74%).

Just over three-in-five Canadians sometimes think it is hopeless to protect themselves against AI-related intrusions (61%) and think AI will negatively impact them, or someone in their family, in the future (62%).

“Two thirds of Canadian women (67%) foresee Artificial Intelligence having a negative impact on themselves or their families,” says Mario Canseco, President of Research Co. “Just under three-in-five Canadian men (58%) share this view.”

Large proportions of Canadians admit they are having harder time trusting the images they see online because they could be AI-generated and not real (80%) and having a harder time trusting the information they see online because it could be AI-generated and not verified reporting (77%).

Canadians continue to place the highest level of trust for the development and management of AI on doctors and nurses (59%, -2) and universities (56%, +2), followed by the federal government (45%, +7) and provincial governments (43%, +5). The confidence rating is lower for tech executives (38%, -2), international governments (33%, +4) and business executives and CEOs (31%, +1).

Almost three-in-five Canadians (59%) have relied on or used AI—such as ChatGPT, Claude, Google Gemini or Grok—in the past month.

Canadian AI users are primarily focused on writing and editing (40%), translation (33%) and image creation and image modification (31%). Fewer are relying on AI for trip planning (25%), task planning (23%), meal planning (22%), exercise and workout planning (21%), note organization (19%), home design (17%) or coding (9%).

Methodology: Results are based on an online survey conducted from September 10 to September 12, 2026, among 1,008 adults in Canada. The data has been statistically weighted according to Canadian census figures for age, gender and region in Canada. The margin of error—which measures sample variability—is +/- 3.1 percentage points, nineteen times out of twenty.

Find our data tables here and download the press release here.

East/West Divide Clear as Canadians Assess Noise Around Them

September 17, 2026September 16, 2026By Mario Canseco

Vehicles and dogs are the most likely nuisances to disturb Canadians at home.

Vancouver, BC [September 17, 2026] – While the proportion of Canadians who have been disturbed by specific nuisances at home is lower than in 2025, there are some significant differences between Eastern and Western provinces, a new Research Co. poll has found.

In the online survey of a representative national sample, 56% of Canadians think their city or town is noisier now than last year, down seven points since a similar Research Co. poll conducted in June 2025.

“Compared to 2025, fewer Canadians believe their municipality has become noisier,” says Mario Canseco, President of Research Co. “The reductions are more pronounced in the East than in the West.”

More than two thirds of British Columbians (65%, -5) and Albertans (61%, -3) report living in a noisier city or town. The proportions are lower in Ontario (56%, -11), Saskatchewan and Manitoba (55%, -6), Atlantic Canada (50%, -11) and Quebec (47%, -9).

Fewer than two-in-five Canadians say their street (39%, -7) or their home (33%, -2) have become noisier since 2025.

Over the past year, more than three-in-ten Canadians were bothered at home by unnecessary noise from vehicles (such as motorcycles and cars revving up) (34%, -5) or dogs barking (32%, -3).

At least one-in-five Canadians were bothered by seven other nuisances while at home: construction-related noises (such as roofing, land clearing and heavy machinery) (26%, -7), a car alarm (25%, -9), loud people outside their home (24%, -4), yelling or screaming at a nearby home (21%, -3), power tools (such as electric saws and sanders) (20%, -4), drivers honking the horn excessively (also 20%, -2) or loud music playing inside a vehicle (also 20%, -4).

Fewer Canadians report being exposed to other noises at home, such as fireworks (19%, -1), yard work (such as lawnmowers and leaf blowers) (also 19%, -7), loud music at a nearby home (18%, -3), a loud gathering or party at a nearby home (16%, -5), a home alarm (11%, -1) or cats meowing (6%, -2).

Practically two-in-five British Columbians (39%) were bothered by construction-related noises at home in the past year. No other region reaches 30% on this indicator.

Unnecessary noise from vehicles outside their home affected 40% of Albertans, 39% of British Columbians and 39% of Ontarians in the past year.

Dogs barking is the main nuisance reported by residents of Atlantic Canada (35%) and Saskatchewan and Manitoba (29%).

Just under one-in-five Canadians (18%, +1) wore earplugs to mitigate noise while inside their homes in the past year. Fewer Canadians acquired hardware, such as noise cancelling headphones or earphones (13%, +2), reported noise concerns to the police (9%, +1) or moved away from their previous home because of noise (7%, +1).

Methodology: Results are based on an online survey conducted from August 31 to September 2, 2026, among 1,002 adults in Canada. The data has been statistically weighted according to Canadian census figures for age, gender and region in Canada. The margin of error—which measures sample variability—is +/- 3.1 percentage points, nineteen times out of twenty.

Find our data tables here and download the press release here.

Minority Looms as Quebec Provincial Election Continues

September 15, 2026October 4, 2026By Mario Canseco

The approval ratings are practically the same for Premier Christine Fréchette and PQ leader Paul St-Pierre Plamondon.

Vancouver, BC [September 15, 2026] – Voters in Quebec appear headed to the closest provincial election since 2012, a new Research Co. poll has found.

In the online survey of a representative sample of Quebecers, 28% of decided voters would support the Parti Québécois (PQ), while 23% would back the governing Coalition Avenir Québec (CAQ) and 22% would cast a ballot for a Liberal Party of Quebec candidate.

Support is lower for the Conservative Party of Quebec (16%) and Québec solidaire (10%).

The PQ holds the upper hand in the Quebec City Metropolitan Area with 29%, followed by the Conservatives with 23% and the CAQ with 21%. In the Montreal Metropolitan Area, the PQ and the Liberals are tied at 25%, with the CAQ at 21%. In the rest of the province, the PQ is two-points ahead of the CAQ (30% to 28%).

“At this point in the 2022 electoral campaign, the CAQ was the only party garnering the support of more than one-in-five decided voters,” says Mario Canseco, President of Research Co. “This year, three parties meet the same threshold.”

Only in two of the seven provincial elections held in this century in Quebec has a party finished in first place with about a third of all cast ballots: the Liberals in 2007 (33%) and the PQ in 2012 (32%). Both elections resulted in minority governments.

More than two-in-five Quebecers approve of the performance of PQ leader Paul St-Pierre Plamondon (45%) and Premier and Coalition Avenir Québec leader Christine Fréchette (45%). The rating is lower for Liberal leader Charles Millard (37%), Québec solidaire co-spokesperson Ruba Ghazal (34%) and Conservative leader Éric Duhaime (31%).

Fréchette has a four-point lead over Plamondon on the “Best Premier” question (25% to 21%), with Duhaime and Millard tied at 11% and Ghazal at 7%.

Similar proportions of Quebecers say their opinion of Fréchette has improved (23%) or worsened (25%) since the start of the campaign for a momentum score of -2. The results on this question are also negative for Ghazal (-5), Duhaime (-7), Plamondon (-10) and Millard (-14).

Health care (28%) and housing, poverty and homelessness (also 28%) are tied when Quebecers ponder the most important issue facing the province. The economy and jobs is third with 23 per cent, followed by government accountability (5%), the environment (3%), crime and public safety (also 3%) and education (also 3%).

When asked which of the five party leaders is best suited to manage specific issues, Fréchette is ahead of Plamondon on government accountability (24% to 20%), the economy and jobs (23% to 18%), health care (22% to 18%), education (21% to 19%), housing, poverty and homelessness (20% to 17%) and crime and public safety (20% to 18%).

Fréchette is two-points ahead of Duhaime on energy and pipelines (19% to 17%), while Plamondon has a sizeable lead on national unity and separation over Fréchette (27% to 16%). Ghazal and Fréchette are virtually tied on the environment (20% and 19% respectively).

Methodology: Results are based on an online study conducted from September 10 to September 13, 2026, among 705 Quebec adults, including 613 decided voters in the 2026 provincial election. The margin of error—which measures sample variability—is +/- 3.7 percentage points for the entire sample and +/- 3.9 percentage points for the sample of decided voters, nineteen times out of twenty.

Find our data tables here and download the press release here.

Carney Extends Lead on Economic Management in Canada

September 10, 2026September 10, 2026By Mario Canseco

Just under three-in-five Canadians rate the country’s economic conditions as “poor” or “very poor”.

Vancouver, BC [September 10, 2026] – The gap between Canada’s prime minister and the leader of the Official Opposition on financial matters has grown over the past seven months, a new Research Co. poll has found.

In the online survey of a representative national sample, 59% of Canadians say they trust Mark Carney to do the right thing to help the economy, up six points since a similar Research Co. poll conducted in February.

Fewer than two-in-five Canadians (38%, -2) trust Pierre Poilievre to do the right thing to help the economy. The rating is slightly higher for Governor of the Bank of Canada Tiff Macklem (40%, +2).

Majorities of Canadians aged 18-to-34 (53%), aged 35-to-54 (57%) and aged 55 and over (66%) express confidence in Carney’s economic management. Poilievre does best with Canadians aged 18-to-34 (46%) but drops markedly among Canadians aged 35-to-54 (38%) and aged 55 and over (29%).

About three-in-five Canadians (59%, -1) rate the economic conditions in Canada today as “poor” or “very poor”, while 36% (+1) deem them “very good” or “good”.

Just over one-in-four Albertans (27%, -9) think Canada’s financial standing is currently “very good” or “good”. The proportions are higher in Ontario (35%, +2), British Columbia (also 35%, +1), Atlantic Canada (36%, +4), Quebec (39%, +1) and Saskatchewan and Manitoba (46%, +14).

More than three-in-ten Canadians (31%, -4) think the Canadian economy will decline over the next six months, while 44% (+3) foresee no changes and 17% (+2) predict an improvement.

There is little fluctuation on the question related to household finances, with 51% of Canadians (+2) describing their own situation as “very good” or “good” (51%, +2) while 44% (-2) consider it “poor” or “very poor”.

Two thirds of Canadians who voted for the Liberal Party in last year’s federal election (66%) provide a positive assessment of their own financial standing. The proportions are lower among those who cast ballots for candidates representing the Conservative Party (50%) and the New Democratic Party (NDP) (35%).

More than half of Canadians expect to pay more for a week’s worth of groceries (75%, =), gasoline (also 75%, +18), a new car (63%, -2), a new television set (53%, +3) and real estate (51%, +3) in the next six months.

“Most Canadians aged 18-to-34 (57%) foresee higher real estate prices in the next six months,” says Mario Canseco, President of Research Co. “The proportions are lower among their counterparts aged 35-to-54 (50%) and aged 55 and over (45%).”

A third of Canadians (34%, +1) say they have worried “frequently” or “occasionally” in the past couple of months about their employer running into serious financial trouble.

Larger proportions of Canadians—but short of a majority—have been concerned about unemployment affecting their household (38%, -2), being able to pay their mortgage or rent (39%, -3), the value of their investments (44%, -4) or the safety of their savings (45%, -3).

Find our data tables here and download the press release here.