Canadians Report Fewer Blunders from Drivers Than Last Year

The proportion of Canadians who say drivers are “worse” than five years ago dropped from 47% in 2019 to 39% this year.

Vancouver, BC [October 16, 2020] – Canadians are expressing a higher level of satisfaction with drivers, and there is a decline on the incidence of specific negative behaviours on the country’s roads, a new Research Co. poll has found.

In the online survey of a representative national sample, 39% of Canadians think drivers in their city or town are “worse” than five years ago, down eight points since a similar Research Co. survey conducted in 2019.

More than two-in-five Canadians (44%, +4) say the quality of drivers has not changed, while 7% (=) believe they are “better” than five years ago.

“Canadians aged 55 and over are more likely to have a pessimistic view of drivers, with 50% believing they are worse now,” says Mario Canseco, President of Research Co. “Fewer Canadians aged 35-to-54 (43%) and aged 18-to-34 (20%) share this point of view.”

The survey, which tracks the incidence of six specific behaviours, shows significant drops in some categories. 

More than half of Canadians (54%, -7 since 2019) saw a driver not signaling before a turn in the past month, and more than two-in-five (44%, -3) witnessed a car taking up two or more spots in a parking lot.

More than a third of Canadians (36%, -8) saw a driver not stopping at an intersection over the past month. Fewer respondents witnessed “lane tracking” or vehicles turning right or left from an incorrect lane (33%, -1) or experienced a “close call” on the road, such as slamming the breaks or having to steer violently to avoid a collision (26%, -9).

On a regional basis, British Columbia had the largest proportion of respondents who observed drivers not signaling before a turn (61%) or failing to stop at intersections (48%) in the past month. 

The proportion of respondents who saw vehicles taking up two or more spots in a parking lot was highest in Manitoba and Saskatchewan (53%) and Alberta (50%).

As was the case last year, 56% of Canadians believe that there are specific groups or people in their city or town who are worse drivers than others. 

More than two-in-five respondents who blamed a specific group for bad driving (43%) mentioned “young”, while 25% wrote “elderly.”

Methodology:
Results are based on an online study conducted from September 18 to September 20, 2020, among a representative sample of 1,000 adults in Canada. The data has been statistically weighted according to Canadian census figures for age, gender and region. The margin of error—which measures sample variability—is +/- 3.1 percentage points, 19 times out of 20.

Find our data tables here and download the press release here. 

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

Most British Columbians Would Welcome Online Voting Option

More than three-in-five likely voters think Elections BC should consider this possibility before the next provincial ballot.

Vancouver, BC [October 12, 2020] – A sizeable proportion of likely voters in British Columbia would like to explore the option of participating in the democratic process through the internet, a new Research Co. poll has found.

In the online survey of a representative provincial sample, 63% of likely voters in British Columbia think Elections BC—the non-partisan office of the legislature responsible for conducting provincial and local elections—should “definitely” or “probably” consider allowing voters to cast their ballots online in the next provincial election.

The possibility of online voting is backed by majorities of likely voters who supported the BC Green Party (54%), the BC New Democratic Party (NDP) (60%) and the BC Liberals (70%) in the 2017 election.

Across the province, 43% of likely voters say they intend to vote in this year’s election by mail, up 14 points since a similar Research Co. poll conducted in late September. In addition, 25% (-3) will cast a ballot in person on Election Day and 23% (-4) plan to do so during Advance Voting.

Practically one-in-five mail voters (19%) have already sent their ballot back to Elections BC. More than a third (35%) have requested a ballot but have not received it, 18% possess a ballot but have not voted yet, and 28% intend to request one.

More than nine-in-ten likely voters in British Columbia (93%, +3) express confidence in Elections BC being able to oversee the entire voting process this year. Confidence increased on Elections BC’s ability to ensure that there is no fraudulent activity with mailed ballots (87%, +5) and to enforce social distancing at polling stations (86%, +12).

When likely voters are asked what influences their choice in this election, more than two thirds (69%) mention party platforms. Slightly lower proportions of likely voters say discussions with family (52%) and friends (46%) are also persuasive.

Fewer than a third of likely voters in the province are swayed by interactions with candidates on social media (30%), endorsements from non-governmental organizations (also 30%), campaign ads on radio and television (29%), interactions with other people on social media (27%), or endorsements from unions (26%), trade associations (25%) and newspapers (23%).

This week’s televised debate will feature the leaders of the BC New Democratic Party (NDP), the BC Liberals and the BC Green Party. Fewer than half of likely voters believe other parties should be included in this debate.

While 41% of likely voters want to hear from the BC Conservative Party during the televised debate, fewer would extend an invitation to the BC Libertarian Party (35%), the Rural BC Party (22%), BC Vision (19%), the Christian Heritage Party (also 19%), the Communist Party (16%) and Wexit BC (also 16%).

Methodology:
Results are based on an online study conducted from October 5 to October 7, 2020, among 750 likely voters in British Columbia. The data has been statistically weighted according to Canadian census figures for age, gender and region in British Columbia. The margin of error—which measures sample variability—is +/- 3.6 percentage points, nineteen times out of twenty.

Find our data tables here and download the press release here. 

Photo by James Wheeler

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

Two-in-Five Canadians Visit Video-Sharing Websites Every Day

Music videos and scenes from television shows are among the preferred online entertainment offerings for Canadians.

Vancouver, BC [August 21, 2020] – A sizeable proportion of Canadians are turning to YouTube and Dailymotion for entertainment, a new Research Co. poll has found.

In the online survey of a representative national sample, 40% of Canadians say they visit video-sharing websites daily, while 14% access them five or six times a week.

Only 15% of Canadians say they never visit video-sharing websites, including 28% of those aged 55 and over.

When asked about the type of content they focus on when they visit video-sharing websites, half of Canadians (50%) say they watch music videos from pop and rock groups, both old and recent.

Canadians aged 18-to-34 and 35-to-54 are more likely to be watching music videos on video-sharing websites (58% and 56% respectively) than those aged 55 and over (38%).

One third of Canadians (34%) rely on video-sharing websites to watch scenes from television shows, both old and recent—a proportion that climbs to 40% among those aged 35-to-54.

Just under one-in-four Canadians (23%) look for highlights from professional sporting events on video-sharing websites, including 30% of men and 29% of those aged 18-to-34.

About one-in-five Canadians go to video sharing websites to watch conferences (19%) and TV ads (18%), while 8% observe instructional or educational videos.

“There is plenty of appetite for user-generated content on video-sharing websites,” says Mario Canseco, President of Research Co. “Practically half of Canadians (49%) say they watch videos posted by users when they go to YouTube or Dailymotion.”

Half of Canadians (50%) have forwarded a video link to a co-worker, friend or relative, while 52% have received one.

Methodology:
Results are based on an online study conducted from August 7 to August 9, 2020, among 1,000 adults in Canada. The data has been statistically weighted according to Canadian census figures for age, gender and region in Canada. The margin of error—which measures sample variability—is plus or minus 3.1 percentage points, 19 times out of 20.

Find our data tables here and download the press release here. 

For more information on this poll, please contact:
Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

British Columbians Endorse Speed-on-Green Cameras on Roads

Three other types of automated speed enforcement are also backed by a majority of the province’s residents.

Vancouver, BC [June 30, 2020] – For the third year in a row, most British Columbians are in favour of relying on red light cameras to capture speeding vehicles, a new Research Co. poll has found.

In the online survey of a representative provincial sample, 70% of British Columbians approve of the use of speed-on-green intersection cameras, while 24% disapprove and 5% are undecided.

Support for speed-on-green cameras is highest among women (74%), British Columbians aged 55 and over (77%) and residents of Vancouver Island (74%). Most voters who supported the BC New Democratic Party (NDP) (76%), the BC Liberals (74%) and the BC Green Party (65%) in the last provincial election are also in agreement.

Speed-on-green cameras are red light cameras that also capture vehicles that are speeding through intersections. Public backing for the use of this specific type of automated speed enforcement stood at 70% in a Research Co. survey conducted in 2018 and 68% in a poll conducted in 2019.

“British Columbians have been consistent in their overall analysis of automated speed enforcement,” says Mario Canseco, President of Research Co. “In the specific case of speed-on-green cameras, there is little difference between drivers (70%) and non-drivers (71%).”

Automated speed enforcement works by using cameras or sensors to pick up a vehicle speeding. A ticket is then issued to the owner of the vehicle. Driver’s license points are not issued as the driver of the vehicle cannot be identified.

More than two thirds of British Columbians also approve of the use of two other types of automated speed enforcement: fixed speed cameras, or cameras that stay in one location and measure speed as a vehicle passes (71%, +2 since 2019) and mobile speed cameras, which can be moved from place to place and measure speed as a vehicle passes (68%, +5 since 2019).

Almost three-in-five British Columbians (58%, +6 since 2019) are in favour of point-to-point speed enforcement, which uses cameras at two or more distant points on a road. The average speed of vehicles that pass between points is calculated and tickets are issued to vehicles whose average speed over the distance was excessive.

Methodology:
Results are based on an online study conducted from June 13 to June 15, 2020, among 800 adults in British Columbia. The data has been statistically weighted according to Canadian census figures for age, gender and region in British Columbia. The margin of error—which measures sample variability—is +/- 3.5 percentage points, nineteen times out of twenty.

Find our full data set here and download the press release here. 

For more information on this poll, please contact:
Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

COVID-19 Significantly Affects Exercise Routines in Canada

The proportion of Canadians who meet the recommended guidelines for physical activity fell to 29% during the pandemic.

Vancouver, BC [June 16, 2020] – Half of Canadians are having a tougher time exercising due to the COVID-19 pandemic, a new Research Co. poll has found.

In the online survey of a representative national sample, 49% of Canadians say their physical activity routines were affected by the lockdown and they had to avoid specific actions.

A third of Canadians (33%) say they had to stop going to a gym or community centre since the start of the pandemic, while one-in-five (21%) had to stop going to a pool for swimming.

More than one-in-ten Canadians say they had to stop participating in an organized sports league (15%), had to stop going to a yoga studio (13%) or had to stop participating in pick-up sports that are not part of a league (12%).

“More than half of men in Canada (53%) say their exercise routine had to be modified because of the lockdown,” says Mario Canseco, President of Research Co. “Majorities of Canadians who live in Ontario (56%), British Columbia (54%) and Alberta (51%) were affected.”

Just over two-in-five Canadians (42%) took action in order to exercise differently during the COVID-19 pandemic—including 45% of women, 48% of Ontarians and 70% of those aged 18-to-34.

One-in-four Canadians (25%) say they followed workouts or routines online, while 17% took up a sport that does not require equipment, such as running or jogging.

Smaller proportions of Canadians acquired weightlifting equipment (12%) or cardio machines (9%) for their home.

The poll also asked Canadians about their exercise routines before and after the COVID-19 pandemic.

Across the country, 36% of Canadians acknowledged meeting the Canadian Physical Activity Guidelines—accumulating at least two and a half hours of moderate- to vigorous-intensity aerobic physical activity per week—every week before the pandemic started.

The proportion of Canadians who were able to meet the guidelines was higher among Canadians aged 18-to-34 (38%), Canadians aged 35-to-54 (also 38%), Ontarians (also 38%), Albertans (37%) and British Columbians (36%).

When asked about their physical activity after the pandemic began, only 29% of Canadians acknowledged that they have met the guidelines every week.

The proportion of Canadians who are able to currently meet the exercise guidelines dropped in Ontario (from 38% to 30%), Alberta (from 37% to 31%), British Columbia (from 36% to 29%) and Quebec (from 33% to 24%).

More than one-in-four Canadians (27%) say they never meet the recommended guidelines for physical activity. up from 23% before the lockdown.

Methodology:
Results are based on an online study conducted from June 8 to June 10, 2020, among 1,000 adults in Canada. The data has been statistically weighted according to Canadian census figures for age, gender and region in Canada. The margin of error—which measures sample variability—is plus or minus 3.1 percentage points, 19 times out of 20.

Find our full data set here and download the press release here. 

For more information on this poll, please contact:
Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

Three-in-Four Canadians Reject Huawei in 5G Mobile Networks

Almost four-in-five think Canada should not work to establish closer ties with China, up 10 points since January.

Vancouver, BC [May 27, 2020] – The proportion of Canadians who disagree with the notion of allowing a telecommunications company from the People’s Republic of China to take part in the development of Canada’s 5G network has reached a new high, a new Research Co. poll has found.

The federal government is currently reviewing the guidelines for 5G (or “Fifth Generation”) mobile networks, which are expected to provide Canadians with larger data capacity and faster connections.

In the online survey of a representative national sample, three-in-four Canadians (75%) believe Ottawa should not allow Huawei to participate in Canada’s 5G spectrum.

This month’s survey marks the highest level of rejection for Huawei’s involvement in the 5G network. Majorities of Canadians had expressed this feeling in surveys conducted by Research Co. in February 2019 (57%), July 2019 (68%) and January 2020 (66%).

Today, B.C. Supreme Court associate justice Heather Holmes ruled that the extradition hearing process for Huawei Chief Financial Officer Meng Wanzhou will continue. Meng was detained in December 2018, has remained under house arrest in Vancouver, and faces charges in the United States, including bank fraud and obstruction of justice.

Following Meng’s arrest, China detained two Canadians—Michael Kovrig and Michael Spavor—on espionage allegations, and banned exports of Canadian canola, pork and beef.

“In four rounds of nationwide polling, most Canadians have never regarded Huawei as a welcome addition to Canada’s 5G network,” says Mario Canseco, President of Research Co. “Now, with the COVID-19 pandemic in the background and as the court decision on Meng’s extradition was about to be rendered, this view has hardened considerably.”

Three-in-four Canadians (75%, +8 since January 2020) agree with the way Canadian authorities have acted in the Meng case. Sizeable proportions of Canadians who voted last year for the Liberal Party (91%), the New Democratic Party (NDP) (75%) and the Conservative Party (59%) feel this way.

Almost four-in-five Canadians (78%, up 10 points since January) think Canada should not work to establish closer ties with China, including 90% of Canadians aged 55 and over and 82% of women.

Photo Credit: Jeff Hitchcock

Methodology:

Results are based on an online study conducted on May 26 and May 27, 2020, among 1,000 adults in Canada. The data has been statistically weighted according to Canadian census figures for age, gender and region in Canada. The margin of error—which measures sample variability—is +/- 3.1 percentage points, nineteen times out of twenty.
 
Find our full dataset here and download the press release here.
 
For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

 

Credit Card Purchases Increase Dramatically in Canada

Half of Canadians say they expect to utilize biometrics to buy things within the next decade.

Vancouver, BC [May 26, 2020] – Canadians are relying heavily on their credit cards to pay for things during the COVID-19 pandemic, a new Research Co. poll has found.

In the online survey of a representative national sample, Canadians say they used a credit card to complete 50% of their purchases over the past month, a 26-point increase since a similar Research Co. survey conducted in February 2019.

Three-in-ten purchases from Canadians (31%, -3) were finalized through a debit card. Across the country, 12% of purchases were conducted with a cheque (+9), 4% with an e-transfer or through a smartphone, and only 3% (-28) with cash.

Residents of British Columbia and Quebec report that 53% of their purchases over the past month were conducted through a credit card. The proportion is lower in Ontario (51%), Alberta (45%), Saskatchewan and Manitoba (44%) and Atlantic Canada (40%).

Canadian women report that about a third of their transactions (34%) involved a debit card, compared to 27% for Canadian men.

“These numbers outline a drastic transformation from 2019, and show that the COVID-19 lockdown has decidedly altered the way Canadians are buying things,” says Mario Canseco, President of Research Co. “This change in behaviour is also leading many Canadians to believe that biometrics will be required to complete purchases in the near future.”

In February 2019, only 8% of Canadians said they expected to rely on biometrics (such as iris scans, fingerprints or palm recognition) to make purchases within the next 10 years.

This month, more than half of Canadians (58%) believe people will use biometrics to buy things in the next decade, a 50-point increase since last year.

Across the country, half of Canadians (50%) say they would like to see people utilizing biometrics to make purchases in their lifetimes, while 35% disagree and 15% are undecided.

British Columbians and Ontarians are more likely to personally welcome the use of biometrics for buy things in their lifetimes (54% and 53% respectively) than residents of Quebec (48%), Atlantic Canada (47%), Alberta (46%) and Saskatchewan and Manitoba (41%).

Photo Credit: Tony Webster 

Methodology:

Results are based on an online study conducted from May 18 to May 20, 2020, among 1,000 adults in Canada. The data has been statistically weighted according to Canadian census figures for age, gender and region. The margin of error – which measures sample variability – is +/- 3.1 percentage points, 19 times out of 20.
 
Find our full dataset here and download the press release here.
 
For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

Canadian Parents Mix Learning and Games in COVID-19 Outbreak

One-in-four parents (26%) have not set a time limit for their kids to have access to non-educational entertainment options.

Vancouver, BC [April 24, 2020] – Canadian parents are relying on a variety of options to educate and entertain their young children as the COVID-19 keeps schools closed, a new Research Co. poll has found.

In the online survey of a representative national sample of parents with children aged 14 or under at home, 65% of respondents say their kids are participating in entertainment activities that do not involve electronics, such as board games and puzzles.

Similar proportions of Canadian parents are relying on educational activities that involve electronics, such as tablets or smartphones (64%) and educational activities that do not involve electronics (62%).

Three-in-five parents (61%) are giving their kids access to tablets, smartphones or video game consoles for non-educational purposes, and a majority (53%) are allowing children to have access to non-educational streaming content.

Parents in Manitoba and Saskatchewan are decidedly ahead of all others when it comes to letting children to rely on tablets, smartphones or video game consoles for non-educational purposes (94%). The incidence is significantly lower in Atlantic Canada (65%), British Columbia (64%), Ontario (62%), Alberta (61%) and Quebec (47%).

“The notion of allowing children aged 14 and under to stream non-educational content at home during the COVID-19 outbreak is more popular among parents in Manitoba and Saskatchewan (83%) and British Columbia (62%),” says Mario Canseco, President of Research Co. “Fewer parents in Alberta (52%), Ontario (49%), Quebec (47%) and Atlantic Canada (also 47%) favour this approach.”

Two in five parents (41%) say they have established a time limit for their child (or children) to have access to entertainment options for non-educational purposes and it has been met.

One third of parents (33%) acknowledge setting a time limit for their kids to be entertained, but say it has been difficult to meet. One-in-four (26%) did not establish a time limit at all.

Methodology:

Results are based on an online study conducted from April 9 to April 15, 2020, among 824 adults in Canada who have a child aged 14 or under at home. The data has been statistically weighted according to Canadian census figures for age, gender and region. The margin of error—which measures sample variability—is +/- 3.5 percentage points, nineteen times out of twenty.
 
Find our full dataset here and download the press release here.
 
For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

 

Most Canadians Foresee “Back to Normal” by Mid-August or Later

More than seven-in-ten (73%) would take a vaccine against COVID-19 if it ultimately becomes available.

Vancouver, BC [April 21, 2020] – A majority of Canadians are not anticipating a return to the routines they had before the COVID-19 outbreak in the early weeks of the summer, a new Research Co. poll has found.  

In the online survey of a representative national sample, 54% of Canadians expect things in their city or town to go back to the way they were before the outbreak three months from now (16%) or four months from now or longer (38%).  

Only 18% of Canadians expect a return to normal life within the next month (6%) or a month from now (12%), while 31% believe their daily routines will come back two months from now (15%) or three months from now (16%).  

“Across the country, residents of Quebec (55%) and Ontario (54%) are more hopeful of a return to normalcy early in the summer,” says Mario Canseco, President of Research Co. “Residents of Atlantic Canada and the western provinces are decidedly more skeptical.”  

More than seven-in-ten Canadians (73%) say they would “definitely” or “probably” take a vaccine against COVID-19 if it ultimately becomes available—including 78% of men, 76% of those aged 18-to-34 and 79% of those in Atlantic Canada.  

When asked about their personal experience during the COVID-19 outbreak, almost half of Canadians (47%) say they are cleaning the groceries they buy to prevent infection and two-in-five (40%) say they are not ordering food from restaurants at all because they fear infection.  

About one-in-seven Canadians (14%) acknowledge wearing a mask every time they go out, including 19% of residents of Ontario and British Columbia and 22% of those aged 18-to-34.  

Three-in-ten Canadians (29%) admit to overeating at home, while smaller proportions acknowledge losing their temper more than usual (18%) and drinking more alcohol (13%).  

Practically two thirds of Canadians (65%) expect most people to maintain their current precautions on hygiene after the COVID-19 outbreak ends. The same proportion (65%) foresee most companies keeping their current hygiene precautions as well.  

One-in-five Canadians (21%) expect more people to consider adopting vegetarian or vegan diets after the COVID-19 outbreak ends—a proportion that rises to 26% in British Columbia.

Methodology:

Results are based on an online study conducted from April 13 to April 15, 2020, among 1,000 adults in Canada. The data has been statistically weighted according to Canadian census figures for age, gender and region. The margin of error—which measures sample variability—is +/- 3.1 percentage points, nineteen times out of twenty.
 
Find our full dataset here and download the press release here.
 
For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

 

COVID-19 Fosters Interest in National and Local News in Canada

More than two-in-five Canadians have received or seen messages featuring unproven claims about COVID-19.

Vancouver, BC [April 10, 2020] – Most Canadians are paying attention to accurately sourced news related to the COVID-19 outbreak, but more than two-in-five have been exposed to messages featuring unverified assertions about the virus, a new Research Co. poll has found.  

In the online survey of a representative national sample, more than three-in-five Canadians have sought information on the COVID-19 outbreak through national news outlets (69%), briefings and press conferences by the Prime Minister (67%) and local news outlets (62%).  

Almost three-in-five Canadians (59%) have watched briefings and press conferences by their Premier, provincial ministers and health authorities, while fewer have visited the Health Canada website (46%) and provincial government health websites (40%).  

Practically four-in-five Canadians aged 55 and over (79%) have watched the prime minister’s briefings and press conferences, compared to 67% among Canadians aged 35-to-54 and 60% among Canadians aged 18-to-34.  

“There is a noticeable gender gap when it comes to seeking information about COVID-19 online,” says Mario Canseco, President of Research Co. “More than half of Canadian women (53%) have visited the Health Canada website, compared to only 44% of men.”  

Almost two thirds of residents of Atlantic Canada (65%) and Quebec (also 65%) have watched the press briefings from provincial public servants, compared to 58% in both Ontario and British Columbia, 53% in Alberta and 50% in Manitoba and Saskatchewan.  

Across the country, 56% of Canadians did not recall receiving or seeing any of five messages—by email, text, WhatsApp or in social media—featuring unproven claims about COVID-19.  

More than one-in-four Canadians were exposed to messages claiming that COVID-19 is an artificially created biological weapon (27%) and that COVID-19 was created in a laboratory (26%).  

Smaller proportions of Canadians recalled claims about COVID-19 originating in the United States (14%) and that getting more sunlight can protect against the virus (10%).  

More than four-in-five Canadians who saw the message related to COVID-19’s hypothetical creation in a laboratory believe it is “definitely” or “probably” true (43%). Similar proportions feel the same way about sunlight providing protection against the virus (39%) and the virus being an artificially created biological weapon (38%).  

Fewer Canadians who recalled an assertion about COVID-19’s supposed American origin find the claim believable (28%).

Methodology:

Results are based on an online study conducted from March 30 to April 1, 2020, among 1,000 adults in Canada. The data has been statistically weighted according to Canadian census figures for age, gender and region. The margin of error—which measures sample variability—is +/- 3.1 percentage points, nineteen times out of twenty.

Find our full dataset here and download the press release here.

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

Canadians Miss Family, Friends and Travel Most During COVID-19

More than three-in-five Canadians are paying attention to the news more often than they did before the outbreak.

Vancouver, BC [April 3, 2020] – As Canadians remain mostly confined to their homes on account of the COVID-19 outbreak, more than two-in-five are finding it challenging to relinquish personal contact with family and friends, a new Research Co. poll has found.  

In the online survey of a representative national sample, 45% of Canadians say it has been hard to give up seeing family members in person during the outbreak.  

A similar proportion of Canadians (44%) say it has been difficult to give up seeing friends in person, while 41% find it hard to not be able to travel.  

“Albertans are more likely to say that being away from family members during the COVID-19 outbreak has been difficult (49%),” says Mario Canseco, President of Research Co. “More than half of British Columbians (53%) feel the same way about being away from friends.”  

More than a third of Canadians say it has been hard to abandon dining out in restaurants (38%) and being able to attend entertainment events, such as concerts, plays or movies (36%).  

A smaller proportion of Canadians (32%) say it has been difficult to be without live sports—a proportion that rises to 41% among Canadian men.  

Just over half of Canadians with children aged 14 or younger  (51%) say it has been easy having their kids at home all day on account of the COVID-19 outbreak, while 44% say the experience has been difficult.  

When asked about specific activities, more than three-in-five Canadians (61%) say they are following the news—either reading, listening to or watching—more often than they did a few weeks ago.  

More than a third of Canadians say they are participating more regularly in entertainment activities that involve electronics (such as tablets, smartphones or video game consoles) (41%), streaming content online (such as movies or television shows) (40%) and communicating with relatives (36%).  

Slightly smaller proportions of Canadians are exercising at home (30%), reading books (27%), participating in entertainment activities that do not involve electronics (such as board games or puzzles) (20%), ordering food in (14%) and exercising outside their home (10%) more often than before.  

One-in-four Canadians who profess a religion (25%) say they are praying more regularly now than they did before, including 29% of women and 36% of those aged 18-to-34.

Methodology:

Results are based on an online study conducted from March 21 to March 22, 2020, among 1,000 adults in Canada. The data has been statistically weighted according to Canadian census figures for age, gender and region. The margin of error—which measures sample variability—is +/- 3.1 percentage points, nineteen times out of twenty.

Find our full dataset here and download the press release here.

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

 

Food Delivery Options Altering Dining Habits in British Columbia

A third of British Columbians—including 44% of those aged 18-to-34—have ordered food delivery using an app on their phone.

Vancouver, BC [February 28, 2020] – Some British Columbians are relying more often on food delivery at home, a trend that is more prevalent among Millennials, a new Research Co. poll has found.

In the online survey of a representative provincial sample, three-in-ten British Columbians (30%) say they are ordering food delivery to their homes more often than five years ago.

In addition, 45% of British Columbians report no change from their food ordering habits since 2015, while 22% are partaking in this behaviour less often than five years ago.

“Age is the key differentiator when it comes to the reliance of British Columbians on food delivery,” says Mario Canseco, President of Research Co. “While only 9% of those aged 55 and over and 26% of those aged 35-to-54 are ordering in more often than five years ago, the proportion increases to 45% among British Columbians aged 18-to-34.”

Across the province, 43% of British Columbians said they had food delivered to their home after placing a phone call to a specific restaurant over the past year, while more than a third (36%) ordered online through the website of a restaurant or chain.

One third of British Columbians (32%) relied on a food delivery app on their phone, such as DoorDash, GrubHub, Uber Eats, Foodora or Skip The Dishes. This particular way or ordering food currently finds more acceptance in Metro Vancouver (34%) than in other regions of the province.

British Columbians aged 18-to-34 are significantly more likely to have ordered food through an app in the past year(44%) than those aged 35-to-54 (30%) and those aged 55 and over (13%).

Just over one-in-five British Columbians (22%) order food that is delivered to their home “about once a week or more”, while one-in-five (25%) order food that they pick up themselves from a restaurant at the same rate.

A slightly larger proportion of British Columbians (28%) dine out at a restaurant “about once a week or more”, including 36% of those in the Fraser Valley.

Methodology:

Results are based on an online study conducted from February 11 to February 14, 2020, among 800 adult British Columbians. The data has been statistically weighted according to Canadian census figures for age, gender and region in British Columbia. The margin of error— which measures sample variability—is +/- 3.5 percentage points, nineteen times out of twenty.

Find our full dataset here and download the press release here.

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

Canadians Are Watching More Recorded TV Than Live TV

More than four-in-five cable subscribers say there are many channels in their current plan that they never watch.

Vancouver, BC [February 7, 2019] – Canadians who watch television are spending more time enjoying programming that has been digitally recorded than watching shows the moment they air, a new Research Co. poll has found.

The online survey of a representative national sample asked Canadians to describe how they watch television.

About a third of the time spent by Canadians who watch television (32%) is done through a digital recording device, while 25% of the time is spent watching live television and 23% is spent streaming on online sites, such as Netflix, CraveTV or Disney Plus.

“Women are significantly more likely to watch recorded content (37% of their time) and to stream (28% of their time) than men,” says Mario Canseco, President of Research Co. “Conversely, men are more likely to be watching live programming than women (34% of their time).”

Streaming is decidedly more popular among Canadians aged 18-to-34 (35% of their time) than among those aged 35-to-54 (24% of the time) and those aged 55 and over (11% of the time).

When it comes to cable television, three-in-four Canadian subscribers (75%) say they watch Canadian networks “daily or a few times a week”. 

Majorities of Canadian cable subscribers also watch news channels (63%), American networks (61%) and sports channels (53%) “daily or a few times a week”, while fewer watch lifestyle channels (47%), specialty channels (41%) and movie channels (34%) at the same rate.

While 15% of Canadian cable subscribers have a large package with many premium channels, 40% describe their deal as mid-sized, with some premium channels. Equal proportions of cable subscribers have a small package, but not the cheapest (21%) or the cheapest available (also 21%).

More than four-in-five Canadian cable subscribers (83%) say there are many channels included in their current plan that they never watch, and three-in-four (75%) believe they pay too much money for cable television.

Across the country, 59% of Canadian cable subscribers claim to be disappointed with the variety of programming they are getting from their plan—a proportion that grows to 64% in both Atlantic Canada and British Columbia.

Methodology:

Results are based on an online study conducted from January 23 to January 26, 2020, among 895 adults in Canada who watch television at home. The data has been statistically weighted according to Canadian census figures for age, gender and region in Canada. The margin of error—which measures sample variability—is +/- 3.3 percentage points, nineteen times out of twenty.

Find our full data set here and download the press release here. 

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

Most Canadians Remain Opposed to Huawei in 5G Networks

Two thirds of respondents think Canada should not work to establish closer ties with China.

Vancouver, BC [January 31, 2019] – A sizeable majority of Canadians continue to believe that a telecommunications company from the People’s Republic of China should be excluded from the 5G spectrum, a new Research Co. poll has found.

The federal government is currently reviewing the guidelines for the development of 5G (or “Fifth Generation”) mobile networks, which are expected to provide Canadians with larger data capacity and faster connections. 

In the online survey of a representative national sample, two thirds of Canadians (66%) think the federal government should not allow Huawei to participate in Canada’s 5G mobile networks.

The level of rejection for Huawei’s presence in the 5G spectrum is similar to what was observed by Research Co. in July 2019 (68%), and remains higher than what was first reported in February 2019 (57%).

Canadians aged 55 and over (72%) and British Columbians (81%) are the groups that are voicing the highest opposition to Huawei’s participation in the 5G spectrum.

A series of extradition hearings for Huawei Chief Financial Officer Meng Wanzhou were held in the BC Supreme Court earlier this month. Meng was arrested in December 2018 and faces charges in the United States, including bank fraud and obstruction of justice. 

Two thirds of Canadians (67%, -5 since July 2019) agree with the way Canadian authorities have acted in this case.

“More than four-in-five Liberal Party voters in last year’s election (83%) endorse the performance of the federal government on the Meng case,” says Mario Canseco, President of Research Co. “Smaller majorities of federal New Democratic Party (NDP) voters (68%) and Conservative Party voters (53%) concur.”

Following Meng’s arrest, China’s detained two Canadians—Michael Kovrig and Michael Spavor—on espionage allegations, and banned exports of Canadian canola, pork and beef.

When asked if Canada should work to establish closer ties with China, one-in-five Canadians (19%, +1 since July 2019) believe that it should, while a majority (67%, -1) think it should not.

In a Research Co. survey conducted in December 2019, 27% of Canadians expressed a positive opinion of China, while 61% had negative views. 

Methodology:

Results are based on an online study conducted from January 23  to January 26, 2020, among 1,000 adults in Canada. The data has been statistically weighted according to Canadian census figures for age, gender and region in Canada. The margin of error—which measures sample variability—is +/- 3.1 percentage points, nineteen times out of twenty.

Find our full data set here and download the press release here. 

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca

British Columbians Unhappy with Their Mobile Phone Plan Prices

Most residents are skeptical about the promises of lower wireless costs issued by the federal and provincial governments.

Vancouver, BC [December 25, 2019] – Most residents of British Columbia are dissatisfied with how much they are paying for wireless communications, a new Research Co. poll has found.

In the online survey of a representative provincial sample, seven-in-ten mobile phone users (70%) describe the cost of their plan as “very expensive” or “moderately expensive.”

Mobile phone users aged 35-to-54 (77%) and those who reside in the Fraser Valley (74%) are more likely to believe that they currently pay too much for wireless services.

A monthly plan for a mobile phone in Canada with two gigabytes of data costs about $75. More than three-in-five British Columbians (62%) say a similar plan would be less expensive in the United States. 

More than a third of residents also think the cost of a similar phone plan would be lower in Italy (39%) and Australia (37%). 

“Most British Columbians know that wireless costs are lower in the United States than in Canada,” says Mario Canseco, President of Research Co. “But the current cost of a monthly plan for a mobile phone with two gigabytes of data in Australia and Italy is significantly lower, at $21 and $25 a month respectively.”

Two levels of government have promised action on this issue. The federal Liberal Party pledged to reduce the cost of wireless bills for Canadians by 25 per cent over the next four years. 

The Government of British Columbia recently appointed MLA Bob D’Eith to work with the federal government to explore more affordable and transparent mobile phone options.

Across British Columbia, only 31% of residents believe that the federal government will actually deliver on its promise of lower phone bills for Canadians.

A slightly higher proportion (35%) think the provincial government’s push for more affordable and transparent mobile phone options will ultimately be successful.

Methodology:

Results are based on an online study conducted from December 12 to December 16, 2019, among 800 adults in British Columbia. The data has been statistically weighted according to Canadian census figures for age, gender and region in Canada. The margin of error—which measures sample variability—is plus or minus 3.5 percentage points, 19 times out of 20.

Find our full data set here and download the press release here. 

For more information on this poll, please contact:

Mario Canseco, President, Research Co.
[c] 778.929.0490
[e] mario.canseco@researchco.ca